Michael Hoefflin Foundation: Drink More Charitably!


Vintners Charitable Cooperative Announces its Second Charity Partner

WASHINGTON, D.C., October 16, 2009 – Vintners Charitable Cooperative (VCC) is pleased to announce the addition of a second Charity Partner, the Michael Hoefflin Foundation for Children’s Cancer (MHF), a nonprofit organization that provides financial and emotional support to children diagnosed with cancer and their families in Santa Clarita and the surrounding valleys. As a VCC Charity Partner, MHF will receive 50% of the net profits from an online-only wine club created to help nonprofit organizations raise money while at the same time celebrating the world’s greatest winemakers.

Individuals can become wine club members for MHF at a specially-designed website, www.charityvintner.org/mhf. Members will then twice per year receive exceptional, boutique wines from VCC’s Vintner Partners the first of which will come from Chappellet. This Napa Valley winery recently received several impressive Wine Spectator ratings, including a 91 rating for its 2007 Chardonnay. The first VCC MHF Wine Club offering will include two bottles of the 2007 Chardonnay and two bottles of 2007 Mountain Cuvee for $122.00 plus tax and shipping.

The deadline to order the Chappellet wines is November 21 and it will be shipped on December 2. After the deadline, Vintner and Charity Partners will change to offer an ever-changing variety of wines to club members. If interested parties join after the November 21 deadline, club members’ first shipment will be in Spring 2010 from Dovetail Vineyards, a specialty Napa Valley producer of exceptional, low-production Cabernet Sauvignon and Pinot Noir wines.

VCC Founder, Mackie Barch, recently shared his excitement for the new partnership. “Being able to tell the stories of both the winemaker and the charity in a way that helps the missions of great charities like the Michael Hoefflin Foundation, and promotes some of the best wine in the world, what could be better?” said Barch.

“The Michael Hoefflin Foundation exists to help our community support children with cancer,” said Foundation Executive Director, Jeffrey Shapiro. “We do that through the commitment and energies of caring individuals and through partnerships like Vintners Charitable Cooperative. We are fortunate to be a part of this innovative group. The opportunity to explore and enjoy wonderful boutique wines while supporting children and families in the greatest of crises is special indeed.”

About Vintners Charitable Cooperative (VCC):

VCC is the first organization of winemakers dedicated to charitable causes. Our goal is to celebrate and share the stories of both winemakers and charities by partnering them together in a unique way so that a charities’ friends and supporters (and the general public) can drink charitably and artisan winemakers can expose a new, national audience to their wines. 50% of the net profits will support VCC Charity Partners through semi-annual wine club memberships offering exceptional wines from VCC Vintner Partners. For more information, visit www.charityvintner.org.

About the Michael Hoefflin Foundation (MHF):

The Michael Hoefflin Foundation for children’s cancer is a 501(c) (3) public, non-profit organization that seeks to defeat pediatric cancer one child at a time. The Foundation provides vital financial, emotional and practical support to children with cancer and their families in the Santa Clarita and surrounding valleys. For more information about the Michael Hoefflin Foundation, please contact (661) 250-4100 or go to www.MHF.org.