Capturing the spiritual essence of mezcal? New book “The Mezcal Rush” by Granville Greene is HERE

PRAISE FOR THE MEZCAL RUSH: “A rich, inclusive portrait of one of the world’s great drinks.” —Kirkus Reviews “A unique and fascinating journey following the mezcal trail from remote Mexican villages to trendy bars abroad … Greene’s lively and skillful blend of travelogue and social commentary charts the sometimes troubled links between these very different worlds.”…

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Kimo Sabe Mezcal Will Launch A Bold National Agave Spirit Taste-Test Challenge Vs The #1 Ultra-Premium Tequila & Oaxacan Style Mezcal

Zacatecas, Mexico –  Kimo Sabe, the award-winning, ultra-premium, and  fastest growing mezcal brand, announced today its “Step Up to the New Taste of Agave” campaign – a 100,000 person, 10-city national consumer taste-test challenge –kicking off in Las Vegas in June.  The challenge will pit Kimo Sabe, The New Taste of Mezcal against the best-selling…

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Blue Nectar Tequila and iichiko Shochu Named Chairman’s Trophy Winner

New York, NY – The Ultimate Spirits Challenge has awarded Blue Nectar Tequila and iichiko Shochu with their highest honor, the Chairman’s Trophy. Dubbed the “world’s trailblazing spirits competition,” the Ultimate Spirits Challenge is led by globally renowned spirits reviewer Paul Pacult and an expert panel of judges from around the world. The judges taste…

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