Eve's Wine 101

St. Supéry Estate Celebrates ‘Everyday Heroes’

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Napa Valley winery pays tribute to community volunteers with an inspirational photo exhibit, virtual tastings and more

RUTHERFORD, Calif., /PRNewswire/ — This autumn through March 2022, St. Supéry, a Napa Valley community leader with a deep commitment to sustainability, will celebrate unsung everyday heroes who make a difference in communities and neighborhoods across the country. Through the #InJoyEverydayHero project, St. Supéry hopes to inspire people to give back and spread joy.

 

In addition to highlighting the stories of everyday heroes on the winery’s website and social media platforms, St. Supéry will feature local volunteers at the winery in its art gallery with the #InJoyEverydayHero Art Exhibit, curated by Virgie Giles Foundation founders, Topher Delaney and Calvin Chin. This inspirational exhibition of 25 large-scale black-and-white photographs by eight professional visual artists and photojournalists captures each hero in the fields of food security, mental health, animal rescue, youth mentorship and more.

“During the 2020 wildfires, unasked, our neighbors showed up with bulldozers and shovels to cut firebreaks. We lost 98% of our crop but they halted the fire’s progression. We are celebrating these everyday heroes and those around the world who just show up to help,” says Emma Swain, CEO of St. Supéry Estate Vineyards and Winery.

This celebration and multifaceted fundraiser showcases everyday heroes nominated by local nonprofits and captured by noted regional photographers.  Nominate your own hero at https://stsupery.com/everydayheroes/ and view the inspiring photographs and stories at the winery and online.

About St. Supéry Estate Vineyards & Winery

St. Supéry, a CHANEL-owned winery, is 100% estate grown and sustainably farmed. It is located in the renowned Rutherford growing region in the heart of Napa Valley. The winery specializes in Sauvignon Blanc and red Bordeaux varietals.

The New York World Wine and Spirits Competition is celebrating its 10th anniversary!

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Entrants can submit their products online or download entry materials from the Competition’s website at www.nywscomp.com. The deadline to submit is Friday, August 6th, 2021. (The deadline to contact their import partner, Park Street Imports for help with importing products into the United States has passed.)

This year’s new trade, marketing and writing awards celebrate the talented trade people whose efforts have influenced growth and trends in the wine and spirits industry — especially small and mid-sized producers. Winners will be announced throughout the year.

“After a year where the people of the beverage community were so dramatically affected, we wanted to take time to recognize, honor and highlight the people that dedicate their lives to and make up this amazing industry,” said Amanda Blue, COO of The Tasting Alliance.

Below are the new awards.

  • Best Mixologist
  • Best Sommelier
  • Best Wine List
  • Best Wine Retailer
  • Best Spirits Retailer
  • Best Online Wine Retailer
  • Best Online Spirits Retailer
  • Best Brand Ambassador
  • Best Wine Writing
  • Best Spirits Writing
  • Best Social Media Account
  • Best Marketing and Advertising
  • Best Craft Distiller
  • Most Creative POS Display
  • Best Cocktail Menu (US/International)
  • Best Independent Food and Beverage Director
  • Best Corporate Food and Beverage Director

And more, for a full list of awards please visit the NYWSC website: www.nywscomp.com 

About the New York World Wine & Spirits Competition: 

  • The NYWSC is a member of The Tasting Alliance, parent company of the SFWSC, SFIWC, and SWSC.
  • Products are evaluated in a blind, consensual procedure ensuring the NYWSC maintains the highest level of impartiality.
  • The 2021 Competition takes place over five days, August 30th through September 3rd.
  • Deadline for entries will be Friday, August 6th, 2021
  • The Tasting Alliance sponsors tasting events throughout the year where trade professionals and consumers can sample the Competition’s top winners.

SOURCE The Tasting Alliance

What happens in the 22 days before 5StarWines and Wine Without Walls

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VERONA, ITALY (PRWEB) – Registrations have closed for the blind wine tasting organized by Veronafiere with the support of Assoenologi. Now what? Wine samples are being anonymized for tasting which will be carried out by more than 80 international experts. The Selection culminates with the publication of the annual guide, both paper and digital, containing all the wines that obtain the highest scores. The Guide is then shared with the Vinitaly community; the wines will go on to gain visibility on the new Vinitaly Plus platform as well. Social Media posts are created by the 5StarWines & Wine Without Walls team for every single selected bottle, carrying the public relations buzz around 5StarWines & Wine Without Walls wines throughout the year.

Last year, this was the point where we had to roll up our sleeves. From the moment that registered wine samples got to our warehouses, our staff were tasked with putting each bottle in blue bags to anonymize and ready them for tasting. While this already takes quite a lot of time, last year, after tailored planning and registration, due to the inability of the judges to reach Verona for the tasting, we also had to pack and ship each bottle to each individual judge – it was a mammoth undertaking.

This year, even though the judges have been permitted to travel to Verona, we cannot state that things have gone back to “normal”. The last edition before the pandemic was in April 2019 and things were very different. Judges would taste and score each wine seated around a table of 6, being able to have an open session. In this edition, the staff will prepare the tasting rooms following specific safety protocols: each judge will be seated at their own table but grouped in sets of 5, to allow consultation amongst the jury – things maybe a little louder than usual!

After the first round of tasting, all the wines that receive a score equal or higher than 90 are to be re-tasted by the General Chairmen, further discussing its final score. As the last wine receives its final score, results will be published online through the registration platform and producers will be notified. Wines with higher scores in each category will be awarded the “Trophy” title.

While we patiently count the days until the beginning of this year’s edition of 5StarWines & Wine Without Walls, we are using our social media platforms (@5StarWines) to introduce all the judges joining us in Verona, helping you to get to know each of them better; posting video messages by them as well. Follow us to stay up to date on this year’s edition of the tasting!
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About: 5StarWines – the Book is the annual wine selection organized by Veronafiere, held in the lead-up to the biggest Italian wine fair in the world. The event is now in its fifth edition. 5StarWines – the Book is a blind tasting aimed at shedding light on wineries investing in the improvement of their products. During the event, a highly qualified panel of wine professionals will taste and score — using a 100-point scale — participating wines. In the 2020 edition, over 2000 bottles took part in the competition and 847 were selected for inclusion in 5StarWines – the Book. The Guide is a useful tool both on the promotional and commercial side. It introduces international buyers and wine lovers to new wine products of great value. It guarantees wine quality and it maintains and certifies their value at an international level.

Vintage Eve Circa 8/2018: The 2018 Western Foodservice and Hospitality Expo!

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The Western Foodservice & Hospitality Expo is the only all-encompassing event in California for the restaurant and foodservice industry, making it THE one-stop source for everything you need to succeed in today’s market.

My Takeaways from the Foodservice Expo

The 2021 show is set!

I think this is my 4th year at the food show and though I see a lot of the same vendors and classes, I also seek out the new – and always finds many things worth reporting on. This time my photos show that we enjoyed: making a beeline to Chris Uhde (partner with Impex Beverage Incorporated, the @whiskyredhead on Instagram and Los Angeles Magazine’s “The First Name for LA Whisky”) as he was signing up to do Cocktails on the Roof 9/7! Enjoyed tasting Togouchi, Kilchoman and Kurayoshi – all whiskeys from Japan!

From there, while in the Beverage Pavillon, I met with David Carbonell the GM for Drink Specialties that gets fermented beverages into bars that can’t serve distilled drinks and Philip Reis, National Sales Manager for CannaVinus, that makes a wine-based beverage with “exotic fruits and herbs” that is meant to be “the perfect wine pairing for the Cannabis lover.” Also had a few sips of Whistle Pig rye and Jefferson’s Bourbon with Bourbonblog.com

Just outside of the Beverage Pavilion was a large display for Somabar – a machine that stores up to 7 spirits for making a plethora of pre-programmed cocktails. There was a version for fermented beverage programs (those with just wine and beer licenses that make cocktails) and a full spirits program. You pick the drink, place your cup below, push the button for the cocktail you want, ice drops in and them the drink is made. Meant to go on the back bar I thought this would get much more play if the customers could do themselves, with the addition of some garnish and a bartender or server to watch over and, of course, charge accordingly.

Moving into the main convention floor things that got my attention included a plastic wine glass shaped like a rose with “petals” layered inside of it for aerating wine, JoeFroyo blended coffees, cheesewich slim breadless sandwiches, Longanisa garlic pork sausage from Argentina, tempting breads from both Melrose Bakery and Kings Hawaiian, Rishi Tea and Botanicals, the Kelvin Slush Manhattan, Pecans.com and Potatoes.com. 

PR Bootcamp for Restaurants in Memory of Fifi Chao

How does an enterprising restaurant attract the attention of credible food and beverage journalists along with legitimate food critics? Is a public relations firm perhaps needed or realistically even affordable? Who better to provide some insightful answers than a high-profile panel of experienced food journalists and restaurant critics. 

This distinguished panel (Andy Harris) was the brainchild of the late Fifi Chao, the beloved restaurant critic and food writer for the OC Business Journal for over 26 years until she retired last year due to illness. Fifi’s impression (based on a lot of experience) was that chefs & restaurateurs could benefit from sound, practical advice on how to approach the editorial food media. The panel members wholeheartedly agree and PR Boot Camp for Restaurants is a tribute to her memory. Fifi truly enjoyed promoting the restaurant business and generously guiding inquisitive young chefs with absolutely no strings attached. 

The panel was moderated by Andy Harris of the “SoCal Restaurant Show” on AM 830 KLAA and included Farley Elliott, Eater LA; Gretchen Kurz, Orange Coast Magazine; Anne Marie Panoringan, Freelance Food and travel writer; Patric Kuh, former restaurant critic for Los Angeles magazine.

My Takeaways From Andy’s Course

Thrilled to attend a class moderated by my #LAWineWriters friend Andy Harris, and also thrilled by the caliber of industry professionals that joined him to discuss restaurant public relations. These are just some of the things I learned:

  • Critics will sometimes visit a restaurant anonymously 3 to 4 times before writing a review. Sometimes up to six visits if there is a wine list and/or cocktail program to review as well. They pay every time, nothing is accepted for free.
  • They don’t always publish a negative review. And if they do they sometimes will be passive aggressive about the issues they found.
  • Critics feel it’s unfair to the business owner to review their restaurant until they’ve been open for 60-90 days. Yes, the restaurant should be ready, but the critics want to give the owners time to manage their precious baby before being reviewed. The want to allow for a “long, fair start.” (Also some new restaurants shutter at that 90-day mark, so no point in doing a review anyway.)
  • There is a difference between an editorial and advertorial, and the consumer has to be made aware of what they are reading.
  • Reviewers should use less adjectives, while also avoiding “lists” of menu items alone.
  • Food journalists can help new chefs via forums and conventions that can help to educate.
  • Restaurants have to work around Yelp and Instagram.
  • Press releases need to include an image, be short and be written for a specific media outlet’s needs. Think elevator pitch.
  • Public relations professionals have to be passionate about their clients.
  • Digital publications like Eater LA are somewhat different in that they review the latest openings as that’s what’s expected from them.

Shout Outs

As I only took in one day of the multi-day convention it would be a disservice not to mention a few other things going on. Along with all of the vendors – I couldn’t possibly visit with all – there was also a Healthy Food Expo and a Coffee Fest located within the Western Foodservice Expo, The Beacon Award for a female leader in the industry was won by Dominique Crenn, Chef and co-owner of Atelier Crenn; The Torch Award for talented chefs and/or restaurateurs went to Caroline Styne who is the sommelier and restaurateur of The Lucques Group; some of the chefs lecturing or presenting included Mareya Ibrahim, Bernard Guillas, Mary Sue Milliken, Niki Nakayama, Nina Curtis, Tati Polo, David Rose, Fabio Viviani, Ben Diaz, Betty Fraser, Shaun O’Neale, Holden Dahlerbruch and Bruce Kalman. 

Eve Bushman has a Level Two Intermediate Certification from the Wine and Spirits Education Trust (WSET), a “certification in first globally-recognized course” as an American Wine Specialist ® from the North American Sommelier Association (NASA), Level 1 Sake Award from WSET, was the subject of a 60-minute Wine Immersion video (over 16k views), authored “Wine Etiquette for Everyone” and has served as a judge for the Long Beach Grand Cru and the Global Wine Awards. You can email Eve@EveWine101.com to ask a question about wine or spirits.

One Bottle Post: 2004 Poggio Il Castellare Brunello Di Montalcino

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In keeping with my “Rona” series, aka more one-bottle blog posts because I can’t go out for wine, this week I give you the 2004 Poggio Il Castellare Brunello Di Montalcino, a remarkable Brunello made from Sangiovese grapes. (In my experience a Brunello take less time to aerate than their equally famous cousin, the Barolo made from Nebbiolo grapes. And I’m talking 90 minutes in a decanter for a Brunello compared to about seven or more hours for a Barolo – give or take an hour. This matters to me most as I don’t always know by 11 am what I’ll want to drink at 6pm, or worse: I do know what wine I want with dinner but the wine wasn’t ready to drink by dinner time. Back up bottles have become more important to me for this situation.)

Now back to this wine! This is the social media post I shared last month on this Brunello, with tasting notes and scores:

What great wine have you found in your glass lately? I found this in our cellar, hoping Eddie has another bottle: 2004 Poggio Il Castellare Brunello Di Montalcino, 14% alcohol, decanted for 90 minutes and oh, so good. On the nose this Sangiovese delivered dark cherry, toasted oak, black peppercorn, sweet char off a good filet, espresso, sandalwood and a sweet bread note reminiscent of a waffle cone. The taste had the same notes, very peppery, tannic with all dark fruit and dark chocolate. The finish had a nice sweet note to it as well.

Did a little Googling and found that K and L has it on their wait list and sells for $46.95, which I think is a good price, Wine Spectator gave it 96 points in 2009 and awarded it the #11 spot for the Top 100 wines of the year. Cellar Tracker gave it 92, Wine Enthusiast 91. Some recommended to drink by 2013 but I thought it was great now in 2021.

After the tasting I did a little more research on this particular vintage and the winery. I learned from looking at images of the winery that it would be spectacular to visit. From their Instagram I learned that they also have an incredible restaurant on their Montalcino property. On their website there are tabs for Private Dinners, their Tavern, and more.

Also, since I brought it up in my opening paragraph, in regards to length of time to decant a Barolo I searched the internet and learned that anywhere between one and two hours seemed to be the sweet spot for most vinophiles. Looking further I found that Wine Folly says two for a Brunello and three for a Barolo. So this is just an FYI for you when you want to try these varietals.

From the winery website:

In Tuscany there are places that can tell ancient stories and characters. The Baroncini family already started producing wine in 1489. So from father to son, 500 years have passed, and still today in Montalcino, Bruna and Samuele, produce wine as if to testify how time cannot scratch the traditions.

The high quality of the wines produced in the Montalcino area was already known at the time of the Etruscans, who had developed active settlements on these hills. The name “Tenuta Poggio Il Castellare” given to the company brings us back to the historical roots of the place: to the finds of an ancient settlement with the remains of houses and towers on the top of the hill of the same name.

For those that like to geek out from tech sheets, this is also from their website:

Production Area: Montalcino
Mixed Grapes: 100% Sangiovese Grosso
Terrain: Pliocene origins lands of predominantly clayey marl. They tend to reach considerable depth, offering great minerality
Growing System: Spurred cordon with dug soil
Density: 3500 vines/hectare
Average output per hectare: 45 hectolitres
Altitude: 500 metres
Microclimate: The climate is typically Mediterranean, with showers concentrated in autumn and spring. The middle hill area is frequently windy, which is ideal to keep the vines healthy. The climate is generally mild, with a high rate of sunny days during the whole vegetative phase: these conditions guarantee a gradual and complete ripening of the grapes.
Production Process: Manual harvest when the grapes are perfectly ripe. Alcoholic fermentation with controlled temperature (26°C) for about 10-12 days on the skins. Malolactic fermentation in steel vats. Refining in 2500lt Slavonian oak barrels for 30 months and in 225 lt French oak barrels for 20 months. Further refining in bottles for 4 months before the sale
Organoleptic Properties:
Colour – ruby red verging to garnet-red;
Bouquet – very intense, lingering, with hints of cherry fruit and spices;
Taste –well-balanced, with velvety tannins and a long aromatic grip on the palate
Alcoholic Gradation: 14,5% VOL
Serving Temperature: 22,0°C
Pairings: seasoned cheese, red meat, roasts, braised meat, game

Instagram: @PoggioIlCastellare

https://www.facebook.com/poggioilcastellare/

http://www.tenutetoscane.com/castellare/english/cellar-castellare.html

https://poggioilcastellare.com/

Eve Bushman has a Level Two Intermediate Certification from the Wine and Spirits Education Trust (WSET), a “certification in first globally-recognized course” as an American Wine Specialist ® from the North American Sommelier Association (NASA), Level 1 Sake Award from WSET, was the subject of a 60-minute Wine Immersion video (over 16k views), authored “Wine Etiquette for Everyone” and has served as a judge for the Long Beach Grand Cru and the Global Wine Awards. You can email Eve@EveWine101.com to ask a question about wine or spirits.

Italian Wine Academy expands to offer (online) English-speaking blind tasting sessions

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VERONA, ITALY (PRWEB) – In June 2020 the Italian Wine Academy decided that to supplement their courses they would offer blind tasting sessions for students, always in English. These evenings present the students with an extra opportunity to practice not only their tasting skills, but also their language skills. At the heart of WSET courses, there is the notion of building a common vocabulary designed to aid students in communicating about wine in an international context; IWA are using the English speaking blind tasting to take this a step further. Lead by native speaker and faculty member Dr Rebecca Lawrence, students are encouraged to use the session to learn new vocabulary and express their views on the wine, its characteristics, and qualities, using clear, confident, and most importantly, correct, English.

As Stevie Kim, founder of IWA comments, “we’re privileged to have a native speaker from the UK leading these courses. The stereotypes are true, Rebecca is very strict and inflexible, but this is exactly what you need when using the SAT, and when learning to communicate at a higher level.” She goes on to say, “I saw an opportunity to give our students and WSET community in Verona that extra added value that is so often missing: more time with wines, more language practice, and transferable skill-building for their futures.”

The sessions of 30 minutes involve tasting three wines blind, often with a carefully chosen theme. This means that students cannot form assumptions about the wine ahead of time, and forces them to think on the spot when describing wines, this enhances quick reactions in a second language (the majority of attendees are Italian native speakers or have English as a second or third language), a skill that is fundamental to working and presenting wines; a sommelier or sales representative may know their wine, but not what a client will ask about it! Dr Lawrence then guides the students through her tasting note, inviting discussion. Due to the broad range of levels in the room, Lawrence first uses her note to explain how a student from Level 2 should accurately describe the wine, and then moves through, all the way to giving guidance to diploma students. This means that participants can get the support they need no matter what stage of the WSET journey they happen to be on. Feedback from the students has been resoundingly positive, in a recent anonymous survey responses said that the sessions were “very useful for both the terminology and technical tasting skills”, and many attendees commented that the tastings were not only a change to improve their language skills but to meet others and expand their English speaking network in Verona.

Details about the English Speaking Blind Tasting are released on the Italian Wine Academy social media channels and for more information please email: info@italianwineacademy.org.
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About: the Italian Wine Academy is a wine school based in Verona, and it is an Approved Programme Provider qualified to teach WSET wine courses. WSET – Wine & Spirit Education Trust is the world’s largest provider of education on wine and spirits. WSET qualifications are globally recognized as the international standard in wine and spirit knowledge for wine professionals and enthusiasts. Vinitaly International Academy hosts WSET at wine2digital, next to the headquarters of Veronafiere.

Thoughts During a Time of Covid, and What We’ve Been Drinking Through it All

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We all have found a new normal here in California since our original stay-at-home orders hit us in March and still continue now with the slow re-opening of businesses. There are those that lamented daily on social media and those that joked about it. We all had to find a way to get through this. Personally we had just finished up a wine trip to Paso, and were looking forward to another the same month, then WHAM!

My last trip to Paso was just before the stay-at-home orders.

I was one of those people that focused on the positive on social media, sometimes by sharing silly light-hearted posts. I also decided to work for free. Created and promoted the New-Haul Drive-Through event, suggested that the Vine 2 Wine event I was working on with Circle of Hope change to a To-Go format (where they ended up earning just as much as they had in their last live event), did an Influencer’s Night for one restaurant’s reopening, and spent more time promoting bars, wineries and restaurants on social media more than ever before. Because why not. What did you do and learn from your Covid time out?

Here are a few takeaways of what I learned, and some of the wine and cocktails that have gotten me through it so far:

  • First off I began to notice that social media had really taken off, there was 30% to 100% more people online daily than ever before. I used this information to begin promoting local businesses by either sharing their posts or by making my own from photos and videos every time I ordered food and drinks to-go.
  • Along with more attention to social media, and having the time to notice things around me more, I began reaching out to check on friends near and far. Often on Zoom and always with a drink in hand. Friends were more than appreciative.
  • The “Gin Old Fashioned” was cocktail my nephew Zack told me about. Couple of ounces of gin with a little simple syrup, bitters and an orange peel garnish. He gave me the recipe a couple of years back, but in my effort to find something new to drink at home I tried it again. Very refreshing.
  • Created a new motto, “If you can afford it support it” that pretty much covers how I feel. It’s been a time to focus on businesses that aren’t doing as well, and if you can help them out why not?
  • Discovered EmergenCee Hydration packets that I could add to my water and have during my now daily workouts. With spending less time driving to and from the gym I found that I had more time for exercise, and often spent an hour walking my neighborhood after a workout. The energized water may have helped, and at the same time it has helped me feel more covid-protected.
  • An old time favorite, the Aperol Spritz, came back as March turned into June.

    With the heat, and missing a planned trip abroad at the same time, it helped to have the simple-to-make drink at home. It was almost like being in Italy…almost.

  • Pizza, Amish Bread, Rye and Rolls, oh my! My husband had already been baking bread before this all began, but he upped his game during Covid. The weekly pizza and bread added a nice 5 pounds to my mid-section but it was so worth it! And what goes better with pizza than wine?
  • Wine on the Porch: this is something we’ve done for years, but once we could get together when friends again, we found a way to add more chairs and space them out. Now pals that aren’t ready to dine out yet have asked to have drinks on our porch with us.
  • Downloading the TikTok app and enjoying all the booze-related stories I could share on social media. For those of us with a short attention span, or if you don’t have too much time for social media, TikTok is a Godsend.
  • These wineries were amazing in the Vine 2 Wine, To Go event so support them if you can: Mystic Hills, Entourage by Two Papas, Alonso Family Vineyards, Pagter Brothers, Hoi Polloi, Pulchella, Parhelion Cellars, Byron Blatty, Cavaletti Vineyards, Artisan Uprising, Dusty Nabor and Bolt to Wines.
  • #CovidCrazy was my hashtag one day as there have been some horrific things happening – won’t go into the specifics here as everyone knows and I prefer not to get political – that I personally think may have been actions partially fueled by the stress of Covid-19.
  • Wine-themed masks became the rage. A good pal and my sister-in-law made me versions that no one else could duplicate. Thanks again ladies.
  • We bid on and won a future trip to an all-inclusive – yes including liquor – resort vacation, for up to 8 guests in Barbados. Wouldn’t ever have bid on that if we hadn’t been locked up at home and desperate for a vacation in the future.
  • I’m going to miss finding a plate of cookies or some other treat on my porch. And I’m sure my neighbors may miss the bottle of wine given in thanks on theirs.
  • Free local wine delivery, often by the winemaker, was very nice! I was sorry that they had to discount their wines and offer personal delivery at their own cost though.
  • Zoom offerings became the standard, and some had to step out-of-the-box to be seen as everyone began offering them. Unique ones included Daily Drinking with Wes Hagen, Cheese and Wine pairings with Phifer Pavitt, weekly wine tasting with Byron Blatty and virtual tastings with Paso winemakers.

Things weren’t all perfect, not by a longshot, like everyone else lamenting what they missed so did we: our daughter’s graduation from CSUN and her birthday, missing many friends that have compromised health and couldn’t leave their homes, Santa Barbara Culinary Experience, The Cab Collective, the Tenth Annual Universal Whisky Experience, the Fifth Annual Masters of Taste, Art Beyond the Glass, Wine on the Roof, judging a Chili Cook Off, my birthday and a 12-day cruise that had us starting in Venice (where of course I had booked some wine tastings for a few days before), Greek islands, Croatia (wine tasting again) and Turkey before coming back to Venice.

What did you gain and what did you miss? We pray that you have been well and the same for our loved ones.

Eve Bushman has a Level Two Intermediate Certification from the Wine and Spirits Education Trust (WSET), a “certification in first globally-recognized course” as an American Wine Specialist ® from the North American Sommelier Association (NASA), Level 1 Sake Award from WSET, was the subject of a 60-minute Wine Immersion video (over 16k views), authored “Wine Etiquette for Everyone” and has served as a judge for the Long Beach Grand Cru and the Global Wine Awards. You can email Eve@EveWine101.com to ask a question about wine or spirits.

‘International Volcanic Wine Conference’ To Be Held In Berlin, Tuesday May 26, 2020

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NEW YORK (PRWEB) – John Szabo, Master Sommelier and award-winning author, together with Volcanic Wines International (VWI) is proud to announce the 3rd annual ‘International Volcanic Wine Conference (IVWC)’, to be held in Berlin, Tuesday, May 26, 2020. The event follows the highly successful conferences, held in New York the past 2 years, and Szabo’s acclaimed book on the subject, ‘Volcanic Wines: Salt, Grit and Power,’ published in 2016. VWI is honored to be working with Organize Communications, based in the German-speaking markets of Austria, Switzerland, and Germany, to help us coordinate and manage IVWC3 in Berlin.

The IVWC, going into its third year, aims to continue its mission of establishing a volcanic wine movement, and provide educational and promotional opportunities for volcanic wine producers internationally. The conference acts as a catalyst and facilitator, bringing together all of the world’s volcanic regions and wines, that while incredibly diverse, represent a unique category of wines produced under some of the most extreme viticultural conditions on the planet. The annual conference also aims to continue to establish the ‘Volcanic Wine Classification’ as a premium category of high quality, terroir-driven wines with a true sense of place.

This past year’s 2019 conference in New York brought together producers from all over the world, including Armenia, France, Germany, Greece, Israel, Italy, Portugal, Spain, South America and the US, helping raise the profile of volcanic wines. Exclusively for qualifying wine trade and media, industry professionals had the opportunity to sample wines from close to 70 wineries from 23 different volcanic wine regions and engage with some of the world’s leading volcanic wine experts.

“The Soave Consortium has always believed in the need of creating a specific category to identify volcanic wines and their unique characteristics,” says Sandro Gini, Soave Consortium President. “We are also excited to be joining forces with our neighbors in Vesuvio and Santorini for a joint cooperation in promoting volcanic wines in Europe and the opportunity to participate in the Berlin conference.”

The IVWC began with an opening presentation hosted by John Szabo and Benoît Marsan Ph.D., Chemistry Professor at the Université du Québec in Montréal. Szabo and Marsan presented the results of their joint research study related to minerality. “It was a terrific opportunity to take a deep dive into the complex interaction between vines and volcanic soils, both through tasting and talking with vintners from around the world,” said Tara Q Thomas, Executive Editor of Wine & Spirits Magazine. “The session with Professor Marsan, who gave us a crash course in inorganic chemistry, was an extra bonus, offering us a deeper understanding of the many ways soil chemistry can affect what we taste in our glasses.”

Regional seminars included “Earth, Ash and Fire: Three Decades of Galardi from the Roccamonfina Volcano,” sponsored by The Winebow Group; “Soave, A Volcanic Agricultural Heritage,” sponsored by the Consorzio Tutela Vino Soave; and “Vesuvius Lacryma Christi Stories,” sponsored by the Vesuvio DOP Consorzio Tutela Vini.

“It was a great event, offering insight into the world of volcanic wines,” said Tara Empson, CEO of Empson USA, which represented Soave producer Tenuta Corte Giacobbe Dal Cero. “The seminars tied together the many factors that help shape and characterize these remarkable wines. The grand tasting was diverse, as there were producers from many parts of the world, which helped attendees understand the similarities and differences of their wines.”

“It’s exciting to see how the volcanic wine movement — and the annual conference — continue to gain traction,” said John Szabo MS. I look forward to carrying on our mission to elevate the volcanic wine category in the eyes, and palates, of industry professionals as well as wine lovers at next year’s conference in Berlin.”

For more information and the latest updates, visit Volcanic Wines International’s official website, and follow VWI’s Facebook (Volcanic Wines International) and Instagram (@volcanicwines_intl) pages. Additional details regarding the conference, including confirmed participants and seminar schedules, will be announced soon.

About John Szabo
John Szabo is a Toronto-based author and wine critic, and in 2004 was the first Canadian to add the Master Sommelier credential to his name. He was named ‘Canada’s best-known sommelier’ in Meininger’s Wine Business International, and he is a partner and a wine critic for WineAlign.com and freelances widely. In addition to Volcanic Wines, Salt, Grit and Power, his book titles include Pairing Food and Wine for Dummies and Sommelier Management. John also works as a restaurant consultant, and speaks and judges internationally, when he’s not making a few dozen bottles of wine from his vineyard in Eger, Hungary.

About Volcanic Wines International (VWI)
The mission of Volcanic Wines International is to take the leading role in defining and establishing a Volcanic Wine Movement, and to provide educational and promotional opportunities for volcanic wine producers internationally. Volcanic Wines International also plans to establish the volcanic wine brand as a premium category of high quality wines with a true sense of place.

500+ Wineries Add Augmented Reality to Labels en Masse

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GEELONG WEST, Australia /PRNewswire/ — Augmented reality and artificial intelligence are propelling more than 500 wineries across the globe into futuristic marketing that cleverly connects wine-labels with millennial wine-lovers.
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Winerytale is a groundbreaking app and platform that lets every winery and wine producer create, manage and market an augmented reality experience for their own labels via a smartphone app.

See AR wine demonstration video

App creator and Winerytale founder Dave Chaffey said 524 wineries from across the world were already part of the trial and accessing the marketing potential of a marriage of artificial intelligence and augmented reality.

Chaffey said in the past few years a handful of wine producers have created augmented reality apps for their specific brand.  Winerytale aims to blow the augmented reality door open to any winery in an inexpensive and easy way.

“I don’t believe anything like this has been done to this level before – bringing together artificial intelligence, augmented reality, clever technology, 500 different wineries with different visuals and branding, as well as different languages,” Chaffey said.

“This platform is purpose-built for mass adoption and accessibility to any winery wanting to take advantage of a brand marketing and sales future that will undeniably involve augmented reality.”

The technology behind the App is designed to work on any wine label, using artificial intelligence to scan and recognize labels, and augmented reality to showcase the wine’s backstory by beaming it from an imaginary space inside and outside of the bottle.

Through that technology, multimedia branding content comes alive including winery tour videos, wine tasting notes, food pairing suggestions or nearby stockists.

The Winerytale team has also created a “fanwall” for every wine label. Through the use of augmented reality, the fanwall appears to be inside the wine bottle and – driven by hashtags – displays images of the wine’s biggest fans inside the bottle.

Given this potential, field testing of the Winerytale App has attracted world-wide interest and a selection of leading wine producers are on board from across Australia and New Zealand, as well as from wine regions in South Africa, France, North America, Canada, Croatia, Lebanon and Mexico.

Chaffey said the wineries involved in testing the beta version of the App are small to mid-level where the App has the ability to help them reach a broader market, boosting brand recognition and sales.

“Current world consumers – millennial or not – live their lives through their phones and being able to give them the information they need, in a way they want, influencing the choices they make and harnessing that purchasing power is a no brainer,” he said.

“When you switch the Winerytale app on, it becomes instantly activated on every bottle. And having every bottle activated is like having thousands of marketing machines all going to work for these wineries.

“The app allows them to tell their story, and through the App’s connection to social media, gives insta-obsessed customers their own virtual connection to the brands they love to love.”

Through the App field trials, Winerytale is also rolling out location-based services (where the wine bottle in your hand knows where it is and adapts the content) with self-translating wine bottles to follow in 2020. For example, a European traveler in Asia, could easily view information about a wine, which changes if they are within a winery’s boundaries, in a language they can fully comprehend.
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“Through Winerytale, the wine industry is becoming an early adopter of technology that has the potential to be used across multiple industries like pharmaceutical and grocery,” Chaffey said.

“It will just build on our current internet-based consumer habits. Want to know something about a product? Ask your artificial intelligence and augmented reality-powered App!”

Download the App

Aberlour A’Bunadh Wins Whisky of The Year at The 2018 International Whisky Competition®

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LAS VEGAS, NV – Graeme Cruickshank, Master Distiller at Aberlour Distillery becomes Master Distiller of the Year for crafting the Whisky of the Year 2018 and will receive the coveted Golden Barrel Trophy.

34258687_10155747345345028_8033713185884209152_nThe International Whisky Competition just released its results for this year’s most respected blind tasting judging event. The top recognition, Whisky of the Year, was awarded to Aberlour A’Bunadh (60.5% ABV) which scored 97.4 points, the highest scoring whisky of the competition.

Official results: www.whiskycompetition.com/2018-results

The 9th edition of the International Whisky Competition took place in Las Vegas over three days, from May 15 to 17 and received whiskies from the world over. A world-class tasting panel made of whisky, spirit, beer and wine experts blind tasted each whisky on an individual basis (8 minutes per whisky).

Each whisky was scored using a comprehensive 100-point scale system developed by Sebastien Gavillet, IWC Head of Tasting Panel. This process and the fact that only three medals are awarded in any category make the International Whisky Competition the most followed whisky competition and one of the most professional competitions of its kind in the world.

We warmly congratulate Graeme Cruickshank, Master Distiller at Aberlour, as well as his team, for creating such a complex, rich and perfectly balanced whisky.

Aberlour Distillery will receive the Golden Barrel Trophy for winning the Whisky of the Year during a ceremony to be held this summer in Aberlour, Scotland.

The International Whisky Competition is the most followed Whisky Competition on Social Media and brings whiskies from around the world to be blind tasted and rated by a professional tasting panel using the most comprehensive tasting method available. 15 criteria are required to produce the tasting notes as well as aroma and flavor profiles for the International Whisky Guide. Unlike other competitions, the judges are presented with one whisky at a time, to ensure each whisky gets the proper attention. It’s the only competition in the spirits world to deliver unique medals designed to promote each of the winning whiskies. Only 3 medals (Gold, Silver & Bronze) are awarded per category. The Whisky of the Year (highest score during the competition) gets rewarded with the Golden Barrel Trophy.

For more information about the International Whisky Competition, please visit whiskycompetition.com