BORDEAUX, FRANCE (PRWEB) – The Bordeaux wine region has reached new milestones in their commitment to sustainability efforts that encompass a wide spectrum of initiatives from vineyard and cellar management, preservation of natural habitats and resources to workplace safety and supply chain efficiency. Bordeaux is one of the first wine regions to have approved new grape varieties that can alleviate hydric stress associated with temperature increases and shorter growing cycles. More than 65% of the Bordeaux vineyards are certified environmental — a new benchmark for the region. Bordeaux also leads all French AOPs in volume of High Environmental Value (HVE) certifications for their wineries, having accomplished the top level of sustainable certification in France and a 30% increase in organic agriculture.
No single model of sustainability is the same, but the people behind Bordeaux wine share a collective commitment to proactively act to address climate change by preserving scarce water and energy resources; protecting fragile ecosystems; and championing biodiversity from best vineyard practices to alternative packaging. Bordeaux’s vision is an expansive one that includes efforts to sustain the wine community by enhancing worker safety, job satisfaction and training and development for current and future generations.
We are pleased to share the stories of 10 Earth Day Heroes from Bordeaux who exemplify sustainability in action. Our Earth Day Heroes showcase a full spectrum of choices to address today’s significant environmental and societal agenda, including why certification matters; how to inspire their teams; the challenge of educating and engaging consumers; pioneer efforts to develop eco-friendly packaging and supply chain efficiency; and how sustainability and organic winemaking impact the taste and quality of their cuvées.
Meet our 2021 Earth Day Heroes and read their full profiles.
- Château Guiraud (Sauternes): Pioneers in permaculture, Château Guiraud was the first Grand Cru Classé in Bordeaux to attain organic certification. The team’s integrated approach has attracted more than 700 species of pollinators to the vineyard.
- Château Jean Faure (Saint-Émilion): Certified organic and biodynamic, Jean Faure credits responsible agriculture for the freshness of the estate fruit and rising consumer demand.
- Château Brown (Pessac-Léognan): A flower farm and orchard of fruit trees support Château Brown’s natural ecosystem where bees, insects and birds thrive with the vines. Eco-friendly packaging helps to preserve scarce resources and resonates with consumers.
- Château Roquefort (Entre-deux-Mers): Château Roquefort balances space for vine cultivation with natural growth; Only 45% of the estate is for the vineyard, the rest is forest, woods and fields.
- Vignobles Rousseau (Bordeaux Supérieur): The team at Vignobles Rousseau has planted nearly 13,000 square feet of giant bamboo on their estate to act as a protective, natural barrier to block harmful emissions. They also endorse a vision of sustainability that encompasses equity for every employee and all visitors.
- Groupe Grands Chais de France (multiple Bordeaux AOCs): Representing more than 20% of French wine exports, GCF’s global reach allows the company to have significant impact with one of the most efficient logistics and supply chain centers in Europe and intensive employee training in CSR and sustainable management.
- Le GDON (The Group for the Defense against Harmful Organisms of the Vine): Each year, seasonal employees from GDON walk 19,539 miles to monitor vineyards across Bordeaux for disease and drastically reduce the need for harmful pesticides.
- Château Brillette (Moulis en Médoc): Conservation is paramount at Château Brillette. Oak barrels are delivered free of plastic wrappings and boxes, saving 1.5 containers of waste with each shipment.
- Bordeaux Families: Affectionately known as “Les Bee GIEE’s,” this grower cooperative farms organically and, as the name implies, the honeybee is central to their ambitious “Bee Plan.”
- Jules Lebègue (Saint-Émilion, Lussac-Saint-Émilion, Médoc, Bordeaux): A négociant, Jules Lebègue partners with winegrowers to adopt environmentally friendly practices and attain HVE3 and organic certification.
ABOUT Bordeaux Wine Council (C.I.V.B.)
Bordeaux Wine Council (C.I.V.B.) was created by the French Law dated August 18, 1948. It unites representatives from the three families in the Bordeaux wine industry: winegrowers, merchants and traders. The CIVB’s 4 missions:
- Marketing mission: stimulate demand for Bordeaux wines, recruit new, younger consumers and ensure their loyalty to the brand. Provide education for the trade and strengthen relationships.
- Technical mission: build knowledge, protect the quality of Bordeaux wines and anticipate new requirements related to environmental, CSR and food safety regulations.
- Economic mission: provide intelligence on production, the market, the environment and sale of Bordeaux wines around the world.
- The industry’s general interests: protect the terroirs, fight counterfeiting, develop wine tourism.
“I feel most people overlook brandy,” said Co-Founder Ty Phelps. “Which is why we are excited to show what a brandy from Texas can taste like,” he continued.
Coalition Whiskey is a new brand started by three whiskey fans who form the actual “Coalition:” Leonid Yangarber, former CEO of Russian Standard Vodka USA; Steve Thompson, owner of Kentucky Artisan Distillery; and Ludwig Vanneron, a 20+ year veteran winemaker and global wine consultant. Together, they envisioned a new frontier for the industry using their collective skills to reimagine and elevate super premium whiskey.
The Tasting Details 
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Proclamation Irish Whiskey is owned by Inis Tine Uisce Teoranta, based in Co. Mayo. They have worked with a team of Ireland and the world’s leading technical specialists, craftspeople and spirits professionals to present an original Irish whiskey blend of singular taste and exceptional quality. “We are very proud to bring Proclamation to the U.S. market. It serves to honor and celebrate the shared history between Ireland and America, a pivital relationship that helped create the independent Ireland we know and love today,” said Stephen Cope, Managing Director of ITUT. “From its concept, historical reference, through to the labelling, blending and creation of the finished liquid, this whiskey has been expertly crafted through collaboration.”
Please join us for a special virtual tasting led by Philippe Rolet, Estate Manager of 
Starting with Ampelos we met with Matt, a “cellar rat” at the winery and tasting room staffer. We went through their current lineup of wines to taste, but only after first noting the unique tasting notes done by their marketing director. Instead of the usual aromas and flavors, these tasting notes also called up more memories, or visions, of where each wine could take you. For example, the 2019 Santa Barbara County Viognier was described as, “The click clack of rails, puffs of jasmine glinted steam, the sneaky smile of a Mandarin orange sun. Teak wood bar, juicy pineapple rings, shaved coconut flesh, the sway of palm trees passing quickly by. A new day swaggers through the lounge car with unlimited possibilities while I ride alongside ‘phi’ the ‘golden girl’ of my dreams.” These kind of tasting notes, albeit not for everyone, makes the writer in me want to strive much harder. It’s boring to read, “jasmine, orange, teak, pineapple” alone. Now, moving on and back to the tasting, and my tasting notes, I found the fruit in the Viognier to be fresh with a lovely mouthfeel. A great start to our tasting.
We began with the 2018 “Zoto” Chardonnay that Jason said had “marginally less oak” than their Estate Chardonnay. I found it slightly acidic, akin to a Sauvignon Blanc, with both tart and buttery notes. Then we tried three more Chards, all very good. We preferred the 2017 Estate Chardonnay for its notes of Meyer lemon, white peach, pear and a hint of strawberry in a delicate balance, for only $28 a bottle. We liked the 2017 Reserve Chardonnay, from the 809 clone, and 50% new French oak, with tropical fruit including pineapple, papaya and a floral nose. The last white we tried was the 2018 Estate Viognier. The wine called up memories of lemon-lime soda, stone fruit, wet stones with a nice low acidity.
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