Eve's Wine 101

Vinexpo Asia moves to Singapore in 2023

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Vinexposium is changing the location of its flagship event in Asia-Pacific and has chosen the city-state of Singapore to host Vinexpo Asia starting in May 2023. The group intends to capitalise on the strengths of Vinexpo Hong Kong, which was held in Hong Kong for 20 years until 2018. With a new name echoing its broader scope, Vinexpo Asia is returning to the region to maximise its influence. 

Vinexpo Asia will take place in Singapore from 23 to 25 May 2023 in the heart of the iconic Marina Bay Sands. The new venue has been chosen to perpetuate the event’s success and address the same region as the group’s previous event in Asia-Pacific, with the added appeal of Singapore as a growing business hub. Vinexpo Asia will focus entirely on wines and spirits and now becomes an annual event in the group’s portfolio.

Vinexpo Asia intends to play an influential role in the international arena starting in 2023, with attendance by 1,000 to 1,200 exhibitors from across the globe. Vinexposium is renewing its strong commitment to Asia-Pacific to secure its position as a key business platform in a region where wine and spirits imports are increasing. The latest research by the IWSR for Vinexposium forecasts an annual rate of overall growth of 1.5% by 2025 in Asia-Pacific, which is higher than the forecast for Europe, estimated at 1.4%.

“There is currently strong demand among our exhibitors to return to Asia in the best possible conditions. Singapore stands out as an obvious choice for serving the interests of the entire Asia-Pacific region and act as a magnet, not only for Chinese clients, but also Australians, South Koreans, Thais, Japanese and Vietnamese, to name a few”, comments Rodolphe Lameyse, CEO of Vinexposium.

About VINEXPOSIUM
Vinexposium is the world’s leading organizer of wine and spirits trade events with a portfolio of iconic and recognized events. The group also draws on its digital portal Vinexposium Connect to maximise the scope of its events and serve the industry’s business interests across the globe 365 days a year.

Two New International Events: Symposium and WOW! Meetings

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After the success of Wine Paris and Vinexpo Paris in February, and Vinexpo America and Drinks America in March – three events that marked the resumption of large-scale in-person events attracting trade members from across the globe – Vinexposium continues to forge ahead with preparations for new events in Bordeaux. From 20 to 23 June, Vinexposium will organize 2 new international events for wine and spirits professionals within the Bordeaux Wine Week: the Symposium « Act for Change » and the WOW! Meetings. Both events, which will comprise large panel discussions and business meetings, will provide the industry with practical solutions for short and medium-term changes to vineyard management and sales techniques.

From Thursday 16 to Sunday 26 June 2022, life in the city of Bordeaux will revolve around a broad-ranging raft of events with several highlights that will form the backbone of Bordeaux Wine Week: the Bordeaux Wine Festival, the Bordeaux Grands Crus Week-End, the ‘Picasso, the effervescence of shapes’ exhibition, the ‘Act for Change’ Symposium and the WOW! Meetings.

As part of this innovative schedule, Vinexposium will host two events focusing on the future of the industry for wine and spirits professionals.

The ‘Act for Change’ Symposium on 20 and 21 June at the Cité du vin.

The two-day event is set within a broader context and will question the role and commitment of the wine and spirits industry to the far-reaching agenda of the United Nations and COP 26.

A robust, engaging programme will allow experts and industry members to take the floor and decipher major developments to come and their impact on wine and spirits production and distribution by 2030.

The first day of the Symposium will focus on deciphering key forthcoming changes centring on 3 major aspects that will continue to have a decisive influence on the industry in years to come: changes in consumption and consumers; climate change; and geopolitical tensions. The second day will address the role of innovation in transforming vineyard and winery practices and the revolution in wine and spirits distribution in tomorrow’s world, based on the previous day’s conclusions. The main themes that will tackled will include:

  • Changing consumer patterns: what taste and story will appeal to consumers in 2030?Which back story on the label will capture the consumers’ interest in 2030? What production guarantees will they demand? Aroma and flavour profile, endorsements and packaging will all be criteria that need deciphering. Change is afoot and the first panel discussion – moderated by Jane Anson, founder of janeanson.com – will examine this multi-dimensional issue through the lens of the 2030 consumer.
  • What are the consequences of climate change for winegrowing?
    From frost and drought to early harvests and small crops, winegrowers are on the front line of climate change. A plethora of specialist resources and consultants have emerged in recent years but what are the priorities and how can we help growers identify them and anticipate the future? This impactful theme, moderated by journalist Tamlyn Currin MW, will be discussed with a panel of stakeholders involved in research and noteworthy initiatives in the industry across the globe.
  • Production and agro-ecology: what innovations can we expect in the future?
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         Responsible production is one of the priorities identified by the 2030 Agenda and has become a growing concern for many consumers. What changes should be incorporated into tomorrow’s viticulture, how can we help producers identify good practices and what role should the authorities play? This panel discussion will be moderated by consultant and author Rupert Joy and will bring together a panel of winegrowers from a number of French and international wine and spirits regions alongside experts in technological and digital innovation as well as political figures.
  • E-commerce or ultra-local: how will wine and spirits be distributed in 2030?
    Globalisation, e-commerce, the rise in prices and decarbonisation of the supply chain, price transparency on the Internet, a plethora of information for the consumer… How can and should producers and marketers reinvent themselves to adapt to and benefit from current trends? This panel discussion, moderated by Drinks Business editor-in-chief Patrick Schmitt, will round off the Symposium with a panel specialising in wine and spirits distribution and communications with tomorrow’s consumer.

The WOW! Meetings on 22 and 23 June at Hangar 14.

The production and consumption of certified wines is constantly growing. Vineyard area now covers more than 400,000 hectares worldwide, 78% of them located in Europe.

In response to this strong trend, Vinexposium will be hosting the first trade event entirely dedicated to environmentally certified wines and spirits in a rigorous B-to-B format.

100% business-focused, the event will welcome French and international buyers who plan to purchase certified wines and spirits (*) and have come to source new listings by producers and trading companies that work in this market segment. The aim is to support exponential development of the products worldwide.

Every effort will be made to promote quality relationships in a setting conducive to both business and conviviality, where a cap will intentionally be placed on the number of participants. Consequently, exhibitors will be selected based on stringent specifications and will be able to meet buyers who have confirmed their purchasing intentions prior to the event through a schedule of pre-arranged, qualified meetings.

Thanks to support from the Bordeaux city council, the Bordeaux conurbation authorities, the New Aquitaine regional council, the Bordeaux wine marketing council, the Cité du Vin and Bordeaux Gironde Chamber of Commerce and Industry, these two events will take place as part of BORDEAUX WINE WEEK.

(*) Due to the range of environmental schemes implemented internationally, the organisers will focus on taking into account certifications in each country for 4 types of farming: Sustainable (starting from level 2 certification); Organic; Biodynamic and Natural. Producers who would like to take part in the WOW! Meetings must systematically provide their certificates and conversion schemes.

About VINEXPOSIUM

Vinexposium is the world’s leading organizer of wine and spirits trade events with a portfolio of iconic and recognized events and digital solutions available 365 days a year on Vinexposium Connect.

VINEXPO INDIA AND SIAL INDIA HOST THEIR FIRST EXHIBIT IN NEW DELHI

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SIAL India and Vinexpo India hosted their first exhibit in New Delhi from 9th – 11th December 2021 at Pragati Maidan. The show, which was one of its first kind in India in the B2B space, was jointly organized by InterAds Exhibitions, Comexposium and Vinexposium.

The Government of Meghalaya partnered SIAL India for this edition which was inaugurated by Ms. Amanda Strohan, Deputy High Commissioner Embassy of Canada, Mr. Matthias Radosztics, Deputy Head of Mission at the Austrian Embassy, Mr. Eric Fajole, Trade Commissioner and Director of Business France for South Asia Embassy of Paris, and Mrs. Rebecca Suchiang, Chief Secretary of Meghalaya. The three days of show had 119 exhibitors, 80 B2B meetings and saw over 7500 visitors from across Delhi-NCR.

The show hosted interesting masterclasses with experts from the F&B industry. An exceptional program of culinary events: demonstrations, live cooking classes with renowned chefs such as Mr.Manjit Gill, President, IFCA hosted a cooking demo of forgotten Indian recipes whereas Chef Manisha Bhasin hosted a cooking demo for sustainable cooking. The maiden Vinexpo India show in Delhi had participation from 15 wine and spirit companies. The exhibitors included the only dedicated State Wine Board in the country, the Karnataka Wine Board.

“It’s been a wonderful experience with SIAL. We have been recognised and able to meet with different people to introduce our products. Thanks to SIAL for choosing us and shortlisting our products. We are also proud to be the bronze prize winner of the SIAL Innovation Awards”, said a spokesperson of Condor, an exhibitor at the show.

Kartie, a winemaker from Mizoram said, “Vinexpo India has been a great experience! The masterclass has proven to be truly beneficial. The event has been truly informational and knowledgeable. Looking forward to more events like this in the coming years.”

The show hosted a program of masterclasses and tastings for the visitors. Throughout the 3 days, besides the cooking demos, there were Hosted Buyer Meeting, Conferences, Award Shows and Vinexpo Challenge.

Vinexpo India will now co-locate with SIAL India next on 10-12 May, 2022 in Mumbai, the economic capital of India and a major gateway for international trade. Mumbai’s economy is growing fast and its wine and spirits market is booming with a potential of 300 million consumers.

Rodolphe Lameyse, CEO of Vinexposium, commented “The success of the first edition of Vinexpo India in New Delhi encourages us to open doors to more territories in India. I am very much thrilled by the perspectives of launching Vinexpo India in Mumbai as soon as May 2022, it is an important milestone for the future.”

For more information, visit Vinexpo India

About Vinexpo India

The launch and establishment of Vinexpo India in 2021 was a first for the global wine and spirits industry. This B2B event is designed to connect producers from around the world with distribution and retail players in a market with strong potential. Vinexpo India is drawing on Vinexposium’s high standards, coupled with close collaboration with its local partner Inter Ads Exhibition and hosted in co-location with SIAL India, the global B2B platform dedicated to the food industry.

About Vinexposium

Owned jointly by Comexposium and Vinexpo Holding, Vinexposium is the world’s leading organizer of wine and spirits trade events. Vinexposium offers an enhanced range of high-performance events, tailored to different market segments, with a portfolio of iconic and recognized events: Wine Paris & Vinexpo Paris, Vinexpo America, Drinks America, Vinexpo Hong Kong, WOW! Meetings, Symposium “Act for change”, Vinexpo Shanghai, Vinexpo India and WBWE Amsterdam, as well as Vinexpo Explorer and World Wine Meetings.

Wine Paris and Vinexpo Paris, where the global industry meets

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Wine Paris and Vinexpo Paris is returning to Paris Expo Porte de Versailles from 14 to 16 February 2022 for its third edition, marking the resumption of in-person events for the wine and spirits industry. By offering a comprehensive and inspiring range of products with a powerful international resonance, the Vinexposium group’s flagship event is reiterating its commitment to becoming THE global benchmark and a key date for trade members.

Wine Paris and Vinexpo Paris will be the first major international event of 2022 and it marks the resumption of full-scale tastings. Highly awaited by the global wine and spirits industry for the variety of products on show and its business meetings, the event is now focusing on promoting attendance by key buyers, including those from outside the EU who are showing a strong interest in the exhibition.

Over three days, more than 2,800 exhibitors will convene in Paris to showcase their latest vintage, their flagship products and rare bottlings, all of them delicious pours to be shared with connoisseurs from around the globe. The desire by French wine marketing boards to join forces by being stakeholders in the event is stronger than ever and the event will group together all of France’s wine regions, alongside an impressive line-up of international wine regions. In total, representations from 23 countries will celebrate the reunion of the wine and spirits community in the heart of the French capital next February.

The event, which will cover four halls at the entrance to the Paris Expo Porte de Versailles exhibition centre (halls 3, 4, 5 and 6), will cater as much to the small winegrowers as to the major international brands. Household names such as François Lurton, Gérard Bertrand, E. Guigal, Maison M. Chapoutier, Domaine Paul Mas, Castel Frères, Maison Sichel, Bernard Magrez, Grands Chais de France and Gh Martel & Cie Champagne will be attending, alongside less prominent vineyards well worth discovering, such as the Aquitaine Independent Winegrowers and family-run properties like Vins Chevron Villette, Vignobles Vellas and Château Castigno, to name a few. Hall 5, set aside for international producers, will welcome wines of Luxembourg, Advantage Austria, Tenuta Lamborghini, Wines of Lebanon, Wines of Germany, Cesari, Carpineto, Consorzio Di Tutela Della Doc Prosecco, Consorzio Tutela del vino Conegliano Valdobbiadene Prosecco, Gaja, J. Garcia Carrion, Viniportugal Wines Of Portugal, Hammeken Cellars and Flechas De Los Andes, for example.

Alongside wines in Hall 3, the Be Spirits by Vinexpo area and its huge Infinite bar will bring together spirits from all backgrounds, ranging from micro-distilleries through to well-known brands. Attendees will include the Armagnac marketing board BNIA, Calvados Château du Breuil, Cognac Lheraud, Distillerie Warenghem, Gin de Binche, Glasgow Whisky, La Martiniquaise, Japan Sake and Shochu Makers Association and Distilleria Bertagnolli.

“Wine Paris and Vinexpo Paris is above all an event that brings people together and creates a sense of community. People welcome their clients there from a wide range of backgrounds to give international exposure to local, innovative products, from the little treasures to the prominent growths. Paris will host a celebration in 2022 and we are very much looking forward to being reunited with everyone once again”, stresses Rodolphe Lameyse, CEO of Vinexposium.

For more information, please visit wineparis-vinexpo.com 

About WINE PARIS & VINEXPO PARIS

WINE PARIS (created by COMEXPOSIUM under the guidance of 13 French wine marketing boards) is the merger of VinoVision and Vinisud, an initiative by all of the founding, partner wine marketing boards. It was further enhanced in 2020 when it partnered with VINEXPO, the creator of international events for the wine and spirits trade. Founded in 1981 by the Bordeaux-Gironde chamber of commerce and industry, Vinexpo is celebrating its 40th anniversary in 2021 and has gained unique market insight, along with an extensive network of influential distributors worldwide.

About VINEXPOSIUM

Owned jointly (50/50) by global events organiser Comexposium and Vinexpo Holding (owned by the Bordeaux-Gironde Chamber of Commerce and Industry, CCIBG), Vinexposium is the world’s leading organiser of wine and spirits trade events. Vinexposium brings together an extensive range of high-performance events catering to different market segments through its portfolio of iconic, recognised events: Wine Paris & Vinexpo Paris, Vinexpo America, Drinks America, Vinexpo Hong Kong, Vinexpo Bordeaux, Vinexpo Shanghai, WBWE Amsterdam, as well as Vinexpo Explorer and World Wine Meetings.

2021-2022: An eventful season ahead for Vinexposium

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Vinexposium is boosting the recovery of the wine and spirits trade in the global arena by hosting seven in-person events over the next nine months. Economic activity is promising to resume and Vinexposium is readying to orchestrate a raft of pivotal business gatherings. The group will be travelling to today’s and tomorrow’s key markets to maximise interactions between wine and spirits producers from around the globe and qualified buyers. Drawing on its digital development and its long-standing support of the industry, Vinexposium is ready to help drive export sales for industry members through a complete roster of dedicated events.

Autumn

The group’s next event, the World Bulk Wine Exhibition (WBWE), which now embraces all wine and spirits categories, is due to take place in Amsterdam on November 22 and 23. It brings together all strands of the bulk wine industry, a segment which now covers 34% of wine exports across the globe (source: OIV 2021). Vinexpo Shanghai, scheduled from 20 to 22 October, will not be running due to health restrictions in China which do not allow Vinexposium to guarantee a high-performance return on investment for its clients. The end of the year will be marked by the launch of Vinexpo India from 9 to 11 December in New Delhi, which will be held concurrently with SIAL India. Vinexpo India’s mission is to provide the spark for producers from around the world to establish relations with distributors and retailers in a high-potential growth market.

Winter

Wine Paris & Vinexpo Paris will be the first major international event of 2022 for the global wine and spirits industry. Highly anticipated for its ability to generate business meetings, it will take place from 14 to 16 February at Paris Expo Porte de Versailles and will bring together all of France’s wine regions along with an extensive variety of international wine regions. The event is set to mark the return of in-person events within the industry. The following month, the destination is North America with Vinexpo America and Drinks America slated for 9 and 10 March in New York. The two co-located events will bring together the entire beverage alcohol industry. Vinexpo America will be exclusively aimed at wines, whilst Drinks America, a new addition to the Vinexposium calendar, will focus on spirits and all beverage alcohol.

Spring

Vinexpo Hong Kong, the strategic platform for business in South-East Asia, will be held from 24 to 26 May at the HKCEC for a three-day event where meetings, discoveries and engagement with importers, distributors, sommeliers and international producers will set the tempo. Vinexpo Bordeaux rounds off the season in June, once again flying the international flag across the city in a renewed format combining off-beat encounters, trade meetings and industry-consumer prospective insight.

“We are delighted to be rolling out for the first time under the Vinexposium banner, an events calendar packed with marketing opportunities! Through our seven forthcoming events, our clients will finally be able to get back to the in-person events that are absolutely essential for tasting and conviviality. 2022 will most certainly be a celebration, honouring business and the world of wine and spirits”, comments Rodolphe Lameyse, CEO of Vinexposium.

“With its events set to resume, Vinexposium is fully prepared to provide producers and buyers with support through its range of international business experiences. There is no doubt in my mind that going forward, the group will more than ever before offer a crucial source of business for the wine and spirits industry”, adds Christophe Navarre, chairman of the Vinexposium board.

An events calendar catering to each continent

  • 22-23 November 2021: World Bulk Wine Exhibition (WBWE) in Amsterdam
  • 9-11 December 2021: Vinexpo India in New Delhi
  • 14-16 February 2022: Wine Paris & Vinexpo Paris
  • 9-10 March 2022: Vinexpo America and Drinks America in New York
  • 26-28 May 2022: Vinexpo Hong Kong
  • June 2022: Vinexpo Bordeaux

The group is also preparing to ramp up its digital portal Vinexposium Connect to maximise the scope of its events and provide an even greater service to the industry 365 days a year, across the entire globe.

For more information, visit Vinexposium.com

About Vinexposium

Owned jointly (50/50) by global events organiser Comexposium and Vinexpo Holding (owned by the Bordeaux-Gironde Chamber of Commerce and Industry, CCIBG), Vinexposium is the world’s leading organiser of wine and spirits trade events. Vinexposium brings together an extensive range of high-performance events catering to different market segments through its portfolio of iconic, recognised events: Wine Paris & Vinexpo Paris, Vinexpo America, Drinks America, Vinexpo Hong Kong, Vinexpo Bordeaux, Vinexpo Shanghai, WBWE Amsterdam, as well as Vinexpo Explorer and World Wine Meetings.

Vinexpo America and Drinks America Plan A Joint Debut In New York, March 9-10, 2022

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Where the wine and spirits world meets in America: Vinexpo America and Drinks America plan a joint debut in New York, March 9-10, 2022

PORTLAND, Maine – Diversified Communications and Vinexposium has announced two co-located events—Vinexpo America and Drinks America—that will reunite the beverage alcohol industry in person, under one roof, in 2022.  The trade-only expos will be held March 9-10, 2022, in the new Hall 3 at New York City’s Jacob K. Javits Convention Center. Together, they promise to attract top buyers and decision makers from across North America, the largest and fast-growing beverage-alcohol-consuming market in the world.

Vinexpo America is a repositioning of the former Vinexpo New York, which for three years served as the premier international exhibition for wine and spirits professionals in North America before a 2021 pause due to the COVID-19 pandemic. In its new form, Vinexpo America will focus exclusively on wines, with representation from all of the world’s top-producing regions.

Drinks America is a brand-new expo created in response to a forecasted continuing rise in consumption of spirits and ready-to-drink beverages. It will feature a wide array of spirits, beer and sake from producers across the globe as well as beverage alcohol accessories and services.

Both events will provide U.S. and Canadian buyers access to new and established brands that are looking to expand distribution, network and meet with existing customers in North America. From conferences to master classes, two full days of educational programming will address issues relevant to both the wine and spirits worlds.

For attendees, Vinexpo America | Drinks America offers the advantage of one registration for full access to both shows’ exhibits, programming and events—a great value that also optimizes efficiency as they can meet with producers from around the world in one location over two days.

Exhibitors will benefit from visibility to all buyers, decision makers and influencers from both events, plus unlimited free guest invitations. A new business matchmaking service will facilitate one-to-one meetings during the two-day exhibition.

“We’re excited to renew our partnership with Vinexposium and come back to New York in 2022 with a brand-new, greatly enhanced offering,” said Mary Larkin, president of Diversified Communications USA. “Bringing together Vinexpo America and Drinks America in a single meeting place will enable us to serve the entire U.S. wine and spirits communities—an especially welcome opportunity after the COVID-19 pandemic forced the cancellation of the industry’s major exhibitions in 2021.”

“The launch of our events in the United States in 2022 is designed to coincide with the resumption of trade between Europe and the USA. Under a new name, Vinexpo America aims to embrace the entire North American market, alongside Drinks America. It has become crucial to offer our customers a comprehensive business platform that matches the scale of the American continent and includes spirits, craft drinks and beers alongside wine,” stresses Rodolphe Lameyse, CEO of Vinexposium.

More information regarding the 2022 event will be announced in the coming months.

About Vinexposium

Owned jointly by Comexposium and Vinexpo Holding, Vinexposium is the world’s leading organiser of wine and spirits trade events. Vinexposium offers an enhanced range of high-performance events, tailored to different market segments, with a portfolio of iconic and recognised events: Wine Paris & Vinexpo Paris, WOW! Meetings, Vinexpo America & Drinks America, Vinexpo Hong Kong, WBWE Asia, Vinexpo Bordeaux, Vinexpo Shanghai and WBWE Amsterdam, as well as Vinexpo Explorer and World Wine Meetings.

About Diversified Communications

Diversified Communications is a leading international media company with a portfolio of face-to-face exhibitions and conferences, online communities, and digital and print publications. As producers of these market-leading products, Diversified Communications connects, educates, and strengthens business communities in over 15 industries including: renewable energy, healthcare, natural and organic, food and beverage, and technology. Established in 1949 and headquartered in Portland, Maine, USA, with divisions and offices around the world, Diversified Communications remains a privately held, third-generation, family-owned business. For more information, visit www.divcom.com

Wine Paris and Vinexpo Paris postponed to 2022 and digitalized in 2021

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The next physical edition of Wine Paris and Vinexpo Paris will take place from 14 to 16 February 2022. The decision to postpone the exhibition, once again imposed by the health situation, was taken in conjunction with the event’s partner wine marketing boards. Stakeholders across-the-board agreed that due to continued uncertainties, the success of the event rescheduled for June could not be guaranteed, neither from an organisational perspective nor for its anticipated benefits for business. However, to continue to maintain the close connection between the Paris event and its exhibitors and visitors from around the globe, Wine Paris and Vinexpo Paris will be providing an extensive programme of international content and tools for the wine industry next June on Vinexposium Connect, the group’s digital platform.

Wine Paris & Vinexpo Paris 2022, an ambitious event highly anticipated by the entire industry 

Partners, exhibitors and buyers continue to show a high level of involvement and support in the event, which many expect to be at the crux of post-pandemic recovery. Wine Paris & Vinexpo Paris will once again draw its strength from the same unity, fuelling a surge in business dynamics at the first major international event of 2022 for the wine and spirits industry.

“We are very much looking forward to taking part in Wine Paris & Vinexpo Paris, which genuinely energises business. After more than a year with no major international events, we need to get back to the tastings and gatherings that provide our product catalogues with new listings”, admits Jürgen Schlanke, managing director of the German distributor Weinmarkt Mattheis.

“We are both relieved and disappointed by the decision to postpone the exhibition. Relieved because we prioritise the health and safety of our staff and partners, but disappointed because Wine Paris & Vinexpo Paris is an unmissable event for Rhonéa, a time when we meet all our customers to present our innovations and latest vintages for example… The pandemic may well have enabled us to create new ways of engaging with them – particularly through digital technology – but nothing can replace face-to-face contact and the friendliness of chatting about our wines. We look forward to seeing them in February 2022!” comments Pascal Duconget, CEO of Rhonéa.

Wine Paris & Vinexpo Paris 2022 will gather all the French wine regions and a large number of international wine regions under one roof. The spirits industry will enjoy its own dedicated Be Spirits area. The event will also offer high-value solutions and content to maximise business opportunities and return on investment for attendees.

“Everything is ready for February 2022 and we are now going to focus on making Wine Paris & Vinexpo Paris an even more central event and business hub so that it can be instrumental in fostering economic recovery. The first step will be a digital month in June with key business-centric events on Vinexposium Connect, and a physical gathering in Paris from 14 to 16 February 2022”, stresses Rodolphe Lameyse, CEO of Vinexposium.

Wine Paris & Vinexpo Paris goes digital to support business and trade in 2021

Producers and buyers will be able to network from June onwards through B-to-B meetings via the Vinexposium Connect platform. A programme of business-focused digital content will be rolled out throughout June so that industry members can stay connected through highly targeted meetings.

Support from Wine Paris & Vinexpo Paris’ partners across the spectrum has been galvanised so that they can share valuable insight with a broad-ranging audience: The IWSR, the International Sommelier Association (ASI), the French Sommelier Association (UDSF) and Wine Tech & Vinocamp.

Three days will focus specifically on regional and international issues for now and the future on 14, 15 and 16 June with the theme of ‘Bouncing Back’ at their core. Each day will address the questions being asked for now and the future, from the perspective of geopolitics, distribution networks and wine and spirits producers.

Men and women from the wine industry will be able to meet up again in Paris from 14 to 16 February 2022. But in the meantime, they can engage with each other on Vinexposium Connect in June, where everything will be designed to offer them maximum business opportunities.

For more information on Wine Paris & Vinexpo Paris 2021, visit wineparis-vinexpo.com

About Wine Paris & Vinexpo Paris

On the initiative of their founding wine marketing boards and partners, VinoVision and Vinisud were merged to create WINE PARIS (founded by COMEXPOSIUM and run by 13 French wine marketing boards). In 2020, its role was further enhanced when it partnered with VINEXPO, the creator of international events for the wine and spirits industry. Founded in 1981 on the initiative of the Bordeaux-Gironde Chamber of Commerce and Industry, Vinexpo has gained a unique understanding of the market along with an extensive network of influential distributors across the world.

About Vinexposium Connect
The Vinexposium Connect digital platform was created in autumn 2020 to coincide with Vinexpo Shanghai 2020, which was held in a digital format. Since then, it has continued to develop tools and content to provide support for industry members and wine and spirits enthusiasts across the world 24/7.

About Vinexposium
Owned jointly (50/50) by Comexposium and Vinexpo Holding, Vinexposium is the world’s leading organiser of wine and spirits trade events. Vinexposium organises over 10 iconic and recognised events worldwide: Wine Paris & Vinexpo Paris, World Wine Meetings and World Bulk Wine Exhibition – Amsterdam and Asia, Vinexpo Bordeaux, Vinexpo Hong Kong, Vinexpo Shanghai, Vinexpo India and Vinexpo New York, as well as Vinexpo Explorer and WOW! Meetings. Through these events, it welcomes over 78,000 visitors annually from 140 countries and 5,900 exhibitors.

THE PARISIAN VERSION OF ‘WORLD WINE MEETINGS’ BECOMES WOW! MEETINGS

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World Wine Meetings Global, the business convention established in 1984, and the WOW! (World of Organic Wines) area, launched by Vinexpo in 2017, are joining together in response to steady growth in the global market for organic products. The result is the WOW! Meetings, two days of business meetings geared to the needs of the international organic community, which will take place on February 13 and 14, 2021, on the eve of Wine Paris & Vinexpo Paris 2021.

High expectations for organic products in France and internationally
In a global market where production and consumption of organic and biodynamic wines are constantly on the increase, the WOW! Meetings will bring together supply and demand under one roof. This unique location will fulfil the needs of producers and an increasingly diversified array of buyers. Major international buyers and European supermarkets, but also wine merchants and restaurants will benefit from ad hoc business meetings.

The WOW! Meetings – super-targeted business meetings
Producers of organic or biodynamic wines, or those in the final switch-over year will all be represented and the range of products will be extended to include beers, ciders, bulk wines and organic alcohol-free wines. The organising team will roll out its expertise to ensure each participant benefits from first-rate conditions – the venue is specifically equipped for the event; attendees are given a special welcome; the meetings schedules are tailored to individual needs; and there are multiple opportunities for additional networking. The meetings will be planned ahead of the event between producers taking part and qualified buyers, whose buying programmes have been clearly identified.

An unprecedented, seminal event for wine in Paris in February
The positioning of the WOW! Meetings will be extremely attractive and will champion the meaningful values specific to the organic market. Attendance at Wine Paris & Vinexpo Paris by major international buyers, along with a strong local presence by supermarket buyers, wine merchants and specialist restaurateurs who form an exceptional, close-knit fabric of businesses in Paris, will be powerful attributes underpinning the success of the WOW! Meetings. This unprecedented synergy will transform Paris in February into a major international gathering for the entire wine industry.

“Our challenge is to meet the needs of the industry and to align as closely as possible with its expectations. The challenge surrounding organic products is such that we felt compelled to create this dedicated business event. Organic is no longer simply a trend, but a full-fledged industry driver. The Wow! Meetings will provide organic wines with a business meeting platform, on the eve of our major Wine Paris & Vinexpo Paris exhibition”, points out Vinexpo CEO, Rodolphe Lameyse.

Organic wines will also be showcased as part of the WONDERFUL programme during Wine Paris & Vinexpo Paris where producers will have stands and there will be opportunities to take the floor and host dedicated tastings. And the WOW! area will continue to form an integral part of Vinexpo events internationally.

The World Wine Meetings umbrella brand, which hosts business events worldwide, will continue to gain traction internationally and starting in 2022 will provide new events in markets with high potential for growth.

About the WORLD WINE MEETINGS
Organised by Comexposium, the WWM and its concept of business meetings offer a unique way to meet importers from the main purchasing regions over two and a half days. For over 30 years, this global prospecting tool has been executed in several cities around the world to serve the export needs of its community of producers.

About WOW!
WOW! World of Organic Wines is the Vinexpo area dedicated to the international range of organic and biodynamic wines. WOW! is a reflection of Vinexpo’s determination to reach out to small and medium-sized wine companies by allowing exhibitors to take part in a prominent international event.

About VINEXPO and COMEXPOSIUM
Vinexpo Holding (owned by the Bordeaux-Gironde chamber of commerce – CCIBG) and Comexposium (the global events organiser) are in exclusive negotiations to join forces and create a new entity which will become the world’s leading wine and spirits events organiser. The new company will manage a portfolio of 10 renowned and iconic events with a view to developing an expanded, renewed and high-performance range of events. The project has the whole-hearted support of all the wine marketing boards, Vinexpo’s strategic council and the board of Wine Paris.

Vinexpo Shanghai is Broadening its Range of Services And is Set For October 2020

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The first Vinexpo Shanghai in 2019, which was unanimously acclaimed by all attendees, broke new ground and the same spirit will prevail at the second event due to take place from 21 to 23 October 2020. Vinexpo Shanghai is adapting to the current climate and devoting a dedicated area to producers who would like to participate but cannot leave their home country. This unprecedented solution will be limited to the first 100 registrants and has been geared to provide simplicity, quality and efficiency to participating producers with an ‘all-inclusive’ formula and targeted networking with buyers attending the exhibition.

Photo from 2019 VinExpo Shanghai

The new area will dovetail perfectly with the range presented at the event by exhibitors from across the globe. Italy, Spain, France, Germany and Argentina, among other countries, will be well represented, alongside Chile, the country of honour at the 2020 exhibition. Chile will make its mark on the event through attendance by numerous estates and brands as well as a raft of top quality masterclasses aimed at Chinese buyers, confirming Vinexpo Shanghai’s international mission within the Chinese market.

Similarly, the Academy is reinventing itself and will be launching the e-Academy, with high-level content (masterclasses and conferences) rolled out during the exhibition but also relayed via Vinexpo’s digital ecosystem in China and around the world. The system will allow remote presentations by prominent international experts to be hosted – they will be transcribed during and at the exhibition.

“Once again and more than ever, we are adapting to this very uncertain climate. In these challenging times, Vinexpo continues to ramp up its business opportunities and bespoke solutions to support recovery of business worldwide. Vinexpo Shanghai 2020, with this new digital solution, will mark the beginning of the recovery”, stresses Vinexpo CEO Rodolphe Lameyse.

About Vinexpo

In an initiative spearheaded by the Bordeaux-Gironde Chamber of Commerce and Industry, VINEXPO came into being in 1981 and today is the leading events organiser in the wine and spirits sector. Over nearly 40 years, Vinexpo has gained a unique understanding of the market and gathered a huge global network of influential distributors.
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The brand now organises events in five cities worldwide (Bordeaux, Hong Kong, New York, Shanghai and Paris), in addition to a roadshow, Vinexpo Explorer. Every year, the group also publishes one of the most comprehensive market studies on global wine and spirits consumption: the Vinexpo/IWSR report.

Norme Iso logo.png Vinexpo has obtained ISO 20121 certification. Vinexpo has introduced a CSR (Corporate Social Responsibility) initiative through a number of measures aimed at reducing its environmental impact and optimising local, social and economic benefits. Vinexpo is demonstrating its commitment to group-wide performance by ensuring its business is managed in compliance with ISO 20121 certification on “Event sustainability management systems”.

Vinexpo New York creates advisory board to support strategic vision

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NEW YORK – As plans ramp up for its third annual show, Vinexpo New York has assembled an Advisory Board of 11 U.S.-based wine and spirits industry leaders to help guide its future path. The show, which has quickly established itself as the leading international exhibition for wine and spirits professionals in North America, returns to Jacob K. Javits Convention Center March 2-3, 2020.

With the help of the Advisory Board, which comprises both past exhibitors and attendees of Vinexpo New York, show organizers are creating a strategic vision that will maximize the show’s value to North American wine and spirits professionals. The board will lend its collective expertise and contribute to the planning and growth of the show.

The inaugural members of the Vinexpo New York Advisory Board include:

·       John Beaudette, President & Founder, MHW Ltd. With more than 35 years of industry experience, Beaudette founded MHW, a national beverage alcohol import, distribution and service company, in 1995. He is a board member and former chair of The National Association of Beverage Importers Inc., sits on the board of The Distilled Spirits Council of the United States, and is a frequent speaker and lecturer at wine and spirits industry events.

·       Cheryl Murphy Durzy, CEO, LibDib. After managing wholesale sales for her family’s 80,000-case winey for more than 17 years, Durzy launched LibDib in 2016 as the first alcohol distributor and technology company to offer a three-tier compliant web-based platform. She sits on several boards, including the California Sustainable Wine Association and Free the Grapes.

·       Valerie Gerard-Masuura, VP Operations, Sopexa U.S.A. Backed by 20 years of experience, the past 10 in the U.S., Gerard-Masuura plans integrated programs promoting the products of European wine and food regions and appellations through consumer and trade activations. The French native has earned the Chevalier du Merite Agricole award for outstanding contribution to agriculture by the French Ministry of Agriculture and has been inducted into the Confrérie du Jambon de Bayonne.

·       Monique Huston, Vice President Wholesale Spirits, Winebow. Huston launched her spirits career more than two decades ago at Omaha, Nebraska’s Dundee Dell, one of the world’s largest whisky and spirits collections. She joined The Winebow Group in 2015 and rose to her current position in 2017. Huston has been featured in Whisky Advocate, Forbes and the Wall Street Journal.

·       Helen Mackey, Vice President of Enterprise Beverage Strategy & Innovation, Darden Restaurants. A 20-year industry veteran, Mackey leads beverage strategy and innovation for wine, spirits and beer for each of the Darden concepts including Capital Grille, Eddie Vs, Seasons 52, Olive Garden, Longhorn Steak House, Yard House, Bahama Breeze and Cheddars Scratch Kitchen. A frequent lecturer, she is a Wine Spectator panel expert on the U.S. wine market and alcohol trends, and was named Wine Enthusiast’s 2016 Wine Director of the Year.

·       Vela McClam Mitchell Thomas, Chief Executive Officer, Lemae Group Wines. Thomas and her late husband founded Lemae Group Wines, a wine importing company headquartered in Atlanta, in 1999. The couple’s original mission was to bring the fine wines of Portugal to the U.S. It has since expanded to include wines from estate vineyards in France, Italy and Spain as well. Thomas has led the company for the past 10 years.

·       Steve Melchiskey, Managing Member, USA Wine West. Since working the grape harvest in the Rhinegau in 1976, Melchiskey has built an illustrious career in the wine industry. He founded USA Wine West in 1996 and is also owner/winemaker at Maine Coast Vineyards and a licensed attorney specializing in wine law. Melchiskey currently advises wine portfolios in developing their U.S. distribution and marketing strategies.

·       Brandy Rand, Chief Operating Officer, Americas, IWSR Drinks Market Analysis. Rand oversees demand generation and strategy for North America, Canada and the Caribbean for IWSR, the leading source of global beverage alcohol data and trends. She brings to her position 18 years of prior management experience in the industry, including Allied Domecq Spirts & Wines, William Grant & Sons, and Bacardi Limited. She also ran her own brand-building practice for many years, consulting for Anheuser-Busch, Beam Suntory and other brands.

·       Brian Rosen, President, BevStrat. A leading authority in the three-tier system, retail off premise, marketing, and go-to-market strategy for the adult beverage space, Rosen has more than 30 years of industry experience. Since 2007 he has led BevStrat, America’s leading brand sales and marketing arm for brands under 100,000 cases in market. Rosen is also vice president, global brand development at MHW Ltd.

·       Manilay Saito, Senior Manager North America—Wine, Beer & Spirits, Business France. Saito brings 15 years of industry experience in Japan and the U.S. to Business France, the French Trade Commission in North America. Since assuming her current role in 2013, she has served as a liaison between North American industry professionals and French producers, supervising a diverse team across the U.S. and Canada.

·       Aaron Sherman, Chief Executive Officer, SevenFifty. Sherman co-founded SevenFifty, an online platform for the beverage alcohol trade, in 2012. He brings to his role more than a decade of industry experience in a range of capacities, from sommelier at leading New York restaurants like WD-50 and L’Artusi to beverage director at SLS Hotel in Los Angeles. As CEO, Sherman oversees SevenFifty’s overall company vision and growth.

For more information on Vinexpo New York, or to register to attend, visit https://www.vinexponewyork.com/.

About Vinexpo

Since its establishment in Bordeaux in 1981, on the initiative of Bordeaux Gironde’s Chamber of Commerce and Industry, Vinexpo has been a leading organizer of events for the wine and spirits industry. In 37 years, Vinexpo has developed a unique understanding of the market and an extensive network of key distributors around the World. The brand currently runs exhibitions in four set locations (Bordeaux, Hong Kong, New York and soon Paris), and the touring event Vinexpo Explorer. The Group also publishes every year the Vinexpo/IWSR Report, which is the most comprehensive survey of the global consumption of wine and spirits. For more information, visit www.vinexpo.com. Join Vinexpo on Facebook, Instagram, Twitter, YouTube and LinkedIn