Wine and Spirit Goals for 2019, NOT Just About Drinking

January 11, 2019 by evebushman

Thinking that in my ten years of writing about wine and spirits, I must’ve set some goals, written them down and shared them in past articles. Did a quick Google search and found yea, sounds familiar as I did it once, just last year, in the column titled: Why Not Have…Drinking Goals for 2018? And No, it’s not too late to set them!

So I gave my 2018 article a gander, to see how many of my goals were met, to see if I should even attempt goals for 2019. The first goal, to learn about Mezcal, wasn’t a complete failure as I got to taste at least one in 2018. So that goal has a continuance for this year. I also went to more wine bars this year…or maybe I should say visited one wine bar more: Newhall Press Room. So that goal was partially met.

I made it to the Japanese Food and Restaurant Expo again, co-hosted our first Wine on the Roof and fourth Cocktails on the Roof for the WiSH Education Foundation, visited Salt Creek Grille and had wine, attended another Peatin’ Meetin’ organized by the LA Scotch Club and didn’t die…

But I still need my WSET Level 2 in spirits to be offered hands on as online classes are still the only type being offered. So I may have to give in on that goal, bite the bullet and try the online course this year.

Didn’t make it back to Utah or Denver for more spirits, but I did make it to SCOTLAND for plenty of Whisky!

Attended the tastings and classes at the Universal Whisky Experience in Las Vegas – which we plan to attend again this year in April.

So what’s up for 2019:

As the West Ranch Beacon* website shut down earlier this year, removing me from one weekly column commitment after about a decade, I thought I should look around for something new.

I can add more Eve Bushman Consulting Clients – so if you own a bar, restaurant, winery or wine bar and need some marketing ideas email me at Eve@EveBushmanConsulting.com. My business partner Michael Perlis and I have been successfully consulting and marketing for our clients for many years now.

Also thinking about trying something new…starting out as a small Brand Ambassador might be a good fit, though I’d need some training as that part of the industry is very new to me. I have plenty of experience with wine and spirits via the numerous events we’ve created and hosted, as well as the many we’ve marketed, and have enough wine and spirit education under my belt to be able to easily learn about a brand that is looking for representation in Santa Clarita Valley, San Fernando Valley and Los Angeles. If you hear of anything email me at Eve@EveWine101.com

So, those these new goals aren’t drinking goals, they all still involve the industry I’ve been involved with for over 10 years. I’m not going anywhere! Regardless of what I may add to my workload to make up for the closure of the West Ranch Beacon, know that Eve Wine 101 and Eve Bushman Consulting will continue as they have for many more years to come.

*If you hadn’t finished reading a particular article of mine on the Beacon, or are looking for my archived articles, please email me: Eve@EveWine101.com. I have all of my articles saved. Those over three years old were shared again, under the title “Vintage Eve” on Tuesdays on https://www.EveWine101.com. Newer articles, including the last three I did in the Scotland series, I can email out as word docs to whoever wants them. These will also be re-purposed on EveWine101 on Tuesdays within the next three years.

Eve Bushman has a Level Two Intermediate Certification from the Wine and Spirits Education Trust (WSET), a “certification in first globally-recognized course” as an American Wine Specialist ® from the North American Sommelier Association (NASA), Level 1 Sake Award from WSET, was the subject of a 60-minute Wine Immersion video (over 16k views), authored “Wine Etiquette for Everyone” and has served as a judge for the Long Beach Grand Cru and the Global Wine Awards. You can email Eve@EveWine101.com to ask a question about wine or spirits.

What Did Everyone Think of Wine on the Roof?

June 8, 2018 by evebushman

Guests that had been to Cocktails on the Roof knew where to park, knew where to check in, knew their hosts and the non-profit – WiSH Education Foundation – but after that everything else we dreamed up for them was completely different. Cut to the chase to see just some of my photos here. We (see the # of volunteers below that contributed) had surprised our guests with several innovative ideas:

A small select group of winemakers and vintners from the SCV Custom Crush Services, owned by winemakers Steve Lemley and Nate Hasper, were chosen for the collaboration. Steve Lemley would also serve his first time as a co-host for our non-profit event. The winemakers, five of them, were seated among the guests ready to answer questions during dinner.

Rows of tables, almost all joined, were topped with floral centerpieces, waxed topped wine bottles that held the table numbers and bamboo flatware wrapped in cloth napkins. Many selfies were taken with the bottles and keepsake wine glasses!

Bare bulbs were strewn across our roof that were only outshone by a lingering sunset and then, one guest noted, a crescent moon and Venus.

There were about a dozen volunteers from Pinups for American Heroes decked out in 1950’s styles and adorned with cigarette trays filled with bread from The Speakeasy Bakery. Another volunteer followed them…seemingly to be holding a bourbon bottle that instead was filled with herb infused dipping oils.

A few of our chefs were on the roof for their first Santa Clarita Valley event and are noted below as DEBUTING AT EVENT.

DEBUTING AT EVENT: The Newhall Press Room offered up a half dozen of their popular “Valley Boards” that are about 3 feet long. As lines began to form winemakers worked the crowd sharing their own wines.

The menu was not public. Each bamboo plate was delivered with its own menu card describing the dish with the name of the restaurant, chef, wine pairing, winemakers and wineries. Guests were prompted to take home the cards to make sure they would frequent their favorites.

There were three desserts! As guests started to pack up after the first dessert luckily Assemblyman Scott Wilk was on hand and announced that there were more desserts coming out.

Music was provided all evening long by local “everyone loves” Lance Allyn.

For me, the day after (I had too much adrenaline to sleep) I finally got out of bed and was greeted by over 100 notifications on Facebook. I’m thinking…we did pretty well! So, when I recovered I looked at what those 100 notifications said. Amazing success! These are just a few:

Some of the Quotes

“Those two opening salads from Hundred Miles and Old Town Junction were the best courses of the night – along with the bread and the short rib! It was a fantastic night.” Steve E.

“Who knew that the best restaurant in Santa Clarita Valley is on the top of Macy’s parking garage?” Jeff J.

“HUGE shout out and THANK YOU to Brittany M Sanders and the ladies of PinUps For American Heroes. They truly deserve “Claritan” Medals of Honor for sticking around after our bread service was finished to help out serving. Above and beyond the call of duty.” Scott E.

“Thank you for having us! All of us from Pinups for American Heroes had a great time!” Brittany S.

“Highlights from me for the evening were, without a doubt, the bread… but the opening salad from Chef Otto at Old Town Junction was out of this world! Perfectly composed, perfect blend of flavors. Every bite was incredible! Also the two desserts from Wolf Creek and Salt Creek were amazing!” Todd W.

“I had the best evening under the stars enjoying amazing wine, delicious food and friends! What a unique collaboration that will become THE annual event for SCV. I am really looking forward to Cocktails on the Roof in September again!” Lynne S.

“Congrats to fellow foodie Eve Hammond Bushman for pulling off a wonderful charity dinner/wine event atop the mall parking garage last night. Fabulous wines overseen and poured by Steve Lemley from Pulchella Winery and Tasting Room. Bread overseen by Scott Ervin and Todd R. Wilson of The Speakeasy Bakery.” Larry M.

“Great event Eve! Beautiful setting, perfect weather and very well executed!” Steve C.

“Congratulations to everyone involved, it was a very fun evening, food was outstanding!” Debra H.

“That was a RAGING SUCCESS! Thanks for putting on such a WONDERFUL event!” Bill M.

“Wine on the Roof…Thank you Eve Hammond Bushman and Amy Sieger Daniels for an amazing event, and evening!” Sandi P.

“I am so proud of the Wine on the Roof team. They have put on an amazing event tonight. Please remember that all that fun is to raise money for our public school kids. And give.” Amy D.

For me: It was seeing the collaboration really at work. Chefs helping other chefs in the prep tent, servers from different restaurants bringing individual menu cards and dishes to guests from other restaurants, iCue students working among tenured seasoned professionals, loyal long-time volunteers from Cocktails on the Roof working with all of the lovely ladies from Pinups for American Heroes. We envisioned how that would work; they did the work and made it come true.

We Thank:

Collaborating Chefs and Restaurants

Before the restaurants we were lucky to add in Jennifer Chadwick, of Salt Creek Grille, to be our Lead Coordinator in the prep tent. She worked with all of the various chefs and staffs to create a seamless presentation from: The Speakeasy Bakery, Bakers Scott Ervin and Todd Wilson, assisted by volunteers and DEBUTING AT EVENT: Pinups For American Heroes; DEBUTING AT EVENT: Newhall Press Room, Chef Trevor; DEBUTING AT EVENT: The Old Town Junction, Chef Daniel Otto; DEBUTING AT EVENT: Hundred Miles, Chef Louis Pechan; Olive Terrace Bar and Grill, Chef Lucio Teraza and Chef Alfonso Canuto; Bonefish Grill, Culinary Team; Sweet Beams Ice Cream Truck, Karin and Chris Beam; Nothing Bundt Cakes, Jennifer and Zachary Zeidler; Wolf Creek Restaurant, Pastry Chef Meghan Launier, 8. Salt Creek Grille, Pastry Chef Kristina Waggoner and Honu Coffee, Brew master James.

Wineries for all Pairings

DEBUTING AT EVENT: Byron Blatty Wines, winemakers Steve Lemley and Nate Hasper; Pulchella Winery, winemakers Steve Lemley and Nate Hasper; Hoi Polloi Winery, winemakers Ted Behlendorf, Doug Minnick, Dan Erland Andersen; Pagter Brothers, Scott Page-Pagter winemaker; DEBUTING AT EVENT: Parhelion Cellars, winemaker Adam Hasper.

Volunteers and Sponsors

From WiSH Board members Richard Cohn and Lynne Secrest, co-chairs Eve Bushman, Steve Lemley, Amy Daniels and Marlee Lauffer and additional committee members Alex Hafizi, Dawn Begley, Ed Masterson, Mitch Russell, Lisa Holt and Judy Penman we were also assisted by Nicole Stinson who was asked very late in the game to manage all volunteers that included: Kat Kombrinck, Carolyn Lodes, Lee Lodes, Vicki White, Nicole Feast-Williams, Jen Duke, Leslie Navarro, Andrea Pivaral, Grace Gopeng, Johann Nepomuceno, Renee Schluter, Grace Marquez, Mikki Anthony Toya, Steve Portraro, Jennifer Goins, Melissa Velasquez, Mia Slotve, Damien White, Ciria Cordero, Jason Gibbs, Chelsea Martinez, Brittany Sanders, Allison Mazhari, April Thompson, Haylee Boersch, Ashley Borow, Donna Carrion, Mary Bird, Karina Garcia, Elnaz Mazhari, Scott Ervin, Todd Wilson, Wendy Wolfe, Carol Rock, Sean Griffin, Blaze Patricio, David Graham, David Perloff, Kevin Hobart, Michell Peranich, Timbrel Pechan, Sam Dadnino, Kelsey Schneider, Bailey Lu, Michael Liscoumb, Haley Zwack, Sheri Staulbaum and Beth Wageman.

Sponsors included the Magazine of Santa Clarita, Elite Magazine, VIA Promotionals, Lundgren Management, California Credit Union, Brightview Tree Company, Peterson Printing, 24/7 Events, Andy Gump, SOS Entertainment, KHTS Radio, SCVTV, The Signal and Fagen, Friedman and Fulfrost.

Eve Bushman has a Level Two Intermediate Certification from the Wine and Spirits Education Trust (WSET), a “certification in first globally-recognized course” as an American Wine Specialist ® from the North American Sommelier Association (NASA), Level 1 Sake Award from WSET, was the subject of a 60-minute Wine Immersion video, authored “Wine Etiquette for Everyone” and has served as a judge for the Long Beach Grand Cru. You can email Eve@EveWine101.com to ask a question about wine or spirits. You can also seek her marketing advice via Eve@EveBushmanConsulting.com

Why Not Have…Drinking Goals for 2018? And No, it’s not too late to set them!

January 26, 2018 by evebushman

I’m not a person that makes new year resolutions often. It’s such a joke to set some very far-off sounding goal only to not even achieve it – as that’s become the norm. You can try and fool the system by setting goals that are simple to attain like…planning ahead for the next year’s resolutions you won’t be achieving! Egads, we’ve really become slackers.

So, in between not making resolutions at all or making resolutions that are too easy to achieve I challenge you to set some drinking resolutions. And feel free to be as lax as you want in reaching them – as it won’t matter to anyone whether you do or not! LOL.

These are my Drinking Goals for 2018, none of which requires over-imbibing but if you do please Uber:

Go to a tequila and/or Mezcal tasting as neither are in my comfort zone.

Go to more wine tastings of areas I’m unfamiliar with: Portugal (and not for the Port alone), Republic of Georgia, Finger Lakes…where else? Check out this CNN article on some lesser known wine areas.

Take advantage of more courses, maybe even a new certification, offered via my NASA (North American Sommelier Association) membership.

Frequent our local wine bars (Valencia Wine Company, Wine 661, Lee’s Wine Bistro, Newhall Press Room), winery tasting rooms (Pulchella, Double Trouble) and restaurants with fine wine lists (Le Chene, Newhall Refinery, Larsen’s, Greg’s List at Salt Creek Grille) more often.

Make it to the Japanese Food and Restaurant Expo put on by Mutual Trading again to further my education on Soju, Sake, beer and Japanese wine…all while sampling some delectable foods.

Continue to work with the WiSH Education Foundation to bring a new event to Old Town Newhall. Look for Wine Under the Stars early May where we will have wines culled from the latest winemakers making wine at the SCV Custom Crush Services paired with dishes from several different local restaurants. We will be the first to host an event on the rooftop of our new Laemmle theater.

Continue to work with our WiSH committee to bring in new spirit vendors to Cocktails on the Roof. This year marks our fourth year! (Save the date 9/7!) Last year our new vendor was Pomp and Whimsy Gin Liqueur and they said it was the best event they had ever poured at! (If you rep a spirit vendor and want your product seen in the first and only premier cocktail event Santa Clarita Valley email me: eve@evewine101.com)

Continue looking for the Spirits One Level now offered globally from WSET (Wine and Spirits Education Trust) since my Level Two in both isn’t transferable to take a Level 2 or 3 in Spirits alone. Haven’t found one offered remotely near me yet!

Get back to Denver to visit Stranahan’s again, see if I can get a taste of their annually made limited edition bourbon whiskey.

Get back to Park City to go to High West Distillery again as some of their spirits aren’t sold in here in California.

Continue my education on peated single malt whisky by attending LA Scotch Club’s annual Peatin’ Meetin’ again.

Take more classes at the Nth Show aka Universal Whisky Experience in Vegas early April…even though my husband may ditch me just to taste.

Make it to at least one meeting, aka tasting, of the no-longer-new LA Chapter of Women Who Whisky Club!

I hope to receive a comment or an email (eve@evewine101.com) with what your drinking resolutions are, I had so much fun making up mine!

Eve Bushman has a Level Two Intermediate Certification from the Wine and Spirits Education Trust (WSET), a “certification in first globally-recognized course” as an American Wine Specialist ® from the North American Sommelier Association (NASA), Level 1 Sake Award from WSET, was the subject of a 60-minute Wine Immersion video, authored “Wine Etiquette for Everyone” and has served as a judge for the Long Beach Grand Cru. You can email Eve@EveWine101.com to ask a question about wine or spirits. You can also seek her marketing advice via Eve@EveBushmanConsulting.com