NEW YORK (PRWEB) – Millennials may have killed canned tuna and mayonnaise, but when it comes to wine and cheese, they are willing to put their money where their mouth is – and that bodes well for imports.
Photo: Wisconsin public radio.
“Millennial consumers have sophisticated palates, and their taste in both cheese and wine extends beyond U.S. borders,” said Charles Duque, Managing Director Americas for the French Dairy Board. “They grew up going to grocery stores stocked with imported goods, and these luxuries became part of everyday life. Additionally, with the popularity of Instagram, Millennials are deliberately choosing foods to eat and share that make a great ‘gram’,” he added. In cheese terms, varieties that are gooey, like a runny brie or one with a pop of color like Mimolette are popular with Millennial consumers.
“When it comes to wine, Millennials are open-minded, curious, and willing to taste many different styles,” says Gordana Josovic, Head Sommelier, Beasts & Bottles in Brooklyn, NY. “Traditional cheese and wine pairing rules of their parents’ era do not always apply.”
Adam Teeter, Co-Founder of Vinepair.com, agrees and points out that Millennials are more likely to opt for a grape or region they’ve never tried, such as Beaujolais, Chenin Blanc, Rosé from Provence, Malbec and even Canned Sparkling Wine, and aren’t swayed by an ad campaign. “Millennials are not interested in a score or rating, but instead a great tale that will capture their purse. They are making less formal and certainly more budget conscious decisions,” said Teeter. “They are looking for a relatable story and an approachable price.”
Here are some perfect Millennial pairings to consider:
1. Beaujolais – Raclette, Beaufort
2. Chenin Blanc – Crottin de Chavignol, Comté – 12 months
3. Canned Sparkling Wine – Chaource, Saint André
4. Provence Rosé – Young Cantal or Young Brie
5. Malbec – Saint Nectaire, Fourme d’Ambert
6. Vintage Grower Champagne – Stravecchio Parmigiano Reggiano
About The Cheeses of Europe:
The Cheeses of Europe Marketing Campaign, orchestrated by CNIEL (The French Dairy Inter-Branch Organization) and funded in part by the European Union, was designed to create awareness for the variety of European cheeses available in the U.S. market and to suggest ways that American consumers can incorporate those cheeses into their diets, recipes and lifestyles. The campaign’s goal is to increase the appeal of European cheeses and strengthen their competitive position in the growing specialty cheese category.
Tickets are on sale now and available at
Once you get into the 75 exciting combinations presented in Cheese, Beer, Wine, Cider, you’ll wonder why you never thought to pair a salty, dry Manchego with a semisweet American cider, producing the flavor of a rich buttery pie crust, or a Quadrello di Bufala with a Flanders red ale, which tastes astonishingly close to cherry cheesecake. Of course, in addition to the pairings, Jones and Lindsley also provide flavor profiles of the cheeses and beverages, and describe exactly why the flavors work so well together for each pairing.
“I have been immediately captivated by the opportunity to feature Château Sainte Roseline at the South Walton Beaches Wine & Food Festival. This later is one of the oldest international wine festivals in the US which has been widely acclaimed by both the wine industry and the general public,” said Aurélie Bertin, owner of 
The much-anticipated weekend’s events range from educational seminars to a live music BBQ, grand tasting, winemaker dinners and free winery open houses – all hosted amidst the spectacular beauty of Anderson Valley’s vineyards and towering redwood trees. Music lovers will be happy to learn about an added bonus – this year Camp Navarro will host a concert on Saturday evening. The events have achieved a loyal following for being distinctively uncrowded and unpretentious, with an array of Pinot Noir styles that serve as the ideal introduction (or refresher course!) to the Anderson Valley.
2014 H.E.A.R.T.S Rosé
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STARS also included VIP winemaker speakers, 80s KROQ DJ Richard Blade taking requests, yummy noshables and a silent auction – with enough wine to deck out a great cellar – that benefitted the T.J Martell Foundation in supporting Leukemia, cancer and AIDS research.
FitVine Wine was born when friends made a pact to craft amazing wines that would complement their active lifestyles and not compromise their health and fitness goals. They began with sourcing the cleanest ingredients and an extended proprietary fermentation process. As a result, their clean great-tasting wines have no flavor additives, less sugar and fewer sulfites compared to competitors. The unique fermentation process also allows FitVine to craft rich and flavorful wines with the mouthfeel and alcohol content (13-14%) consumers expect from high quality fine wines. FitVine wines are also gluten free and vegan friendly. FitVine varietals include: 